In May 2019, Beehex expanded beyond its 3D pizza printing roots with the launch of a dessert decorating robot.
A year later, the company looks to be hitting its pastry printing stride with the release of a second product targeted at cake and cookie printing called the DecoPod.
Unlike the company’s first cake printer that was built for high-volume bakeries, the DecoPod is designed for in-store usage at your local grocery store. And, unlike the more professional cake printer, the DecoPod has a touch screen kiosk where customers can select a design and personalize the message that’s printed on the top of the cake.
You can watch the DecoPod in action below:
According to Beehex CEO Anjan Contractor, the DecoPod can finish printing a cake in around 1-2 minutes. He says that this is fast enough for a typical in-store bakery to print up to 600 cakes per week.
Like many parents, I’ve bought my share of customized birthday cakes over the years at the grocery store or Costco and have often had to wait around for someone in the bakery to put a custom message on it. If I had the option of picking up a cake and printing a customized design and special message using an in-store printing robot, I’d jump at the chance, even if I had to pay a little extra.
For Beehex, which had rose to prominence making pizza printers for NASA, it seems like they’ve picked a more earthbound and – at least for now – higher volume business for its second act. Pastry printing is really the only 3D food printing market doing any volume at this point, in part because sugar is the perfect printing medium.
