Interesting news out of IFT First this week, the food scientist expo in Chicago, where the longtime trade association announced its own AI tool called CoDeveloper.
According to the announcement, CoDeveloper is a platform built for food scientists by food scientists, offering a suite of AI-powered tools to help them formulate new products, reverse-engineer existing ones, and tap into decades of peer-reviewed food science research. Branded as a “co-scientist” named Sous, the platform is designed to live alongside R&D teams and support early-stage development work.
It’s an interesting move for the group, and as far as I can tell, the first time a trade association in the food space (or possibly any industry) has launched its own AI tool to help practitioners do their jobs. It also raises a larger question: could this be a sign of where trade associations are headed as AI becomes more integral to how we work?
It would make sense. Trade associations have historically provided value through education, convening, standards development, and general promotion. In a future where most industries are driven in large part by AI, why wouldn’t these associations, especially science-focused ones like IFT, want to get in on the action?
Of course, there has been no shortage of efforts across the food industry to develop food AI models, whether that’s startups looking to sell their AI as a SaaS platform or big food brands creating AI tools to differentiate themselves. Whether an available-to-everyone AI food product development tool is something hyper-competitive CPG companies would be interested in is yet to be seen, but I am sure that it will be something most members of the IFT community will want to take for a spin around the block.