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Incredible Eats

January 13, 2022

Dippin’ Dots Begins Roll Out of Edible Spoons from IncrEDIBLE Eats

This week, Dippin’ Dots, the maker of the cryogenically frozen bead-based ice cream sold at ballparks, fairgrounds, and pretty much anywhere else kids convene in America, announced they’d formed a partnership with edible cutlery maker IncrEDIBLE Eats to offer the startup’s environmentally friendly spoons in select locations.

According to the announcement, Dippin’ Dots has shipped samples of the edible spoons to all locations and will begin rolling out the cookie-ish cutlery in select locations across the country.

“They will start in select locations – mostly aquariums, zoos – with a goal to introduce early summer,” IncrEDIBLE Eats founder Dinesh Tadepalli told The Spoon.

According to Tadepalli, he initially approached Dippin’ Dots through Linkedin. It wasn’t long before they connected and the large ice cream company offered to share booth space at the big IAAPA amusement park industry expo in November.

Six months later, Tadepalli has come full circle. He first came up with the idea for the edible spoon after buying ice cream with a disposable plastic spoon for his kids, and now his startup is partnering up with one of the country’s biggest ice cream companies.

And what does his company have in store for the rest of 2022? One thing is introducing the second-generation product, which Tadepalli describes as “more bitable and tastier.” He also says they’ll introduce new products, including edible straws and chopsticks.

What this year won’t include is working with Lori Greiner. Tadepalli told me that despite an offer of investment on Shark Tank last fall, in the end, they ultimately couldn’t come to terms with the shark.

Despite their lack of a deal, Tadepalli says the higher awareness – aka the Shark Tank Effect – for his company of being on a hit show is well worth it.

“We are happy with the awareness after being on Shark Tank,” said Tadepalli.

October 23, 2021

Startup Showcase Alumni Incredible Eats Lands Investment on Shark Tank

Dinesh Tadepalli has landed his shark.

Tadepalli, the CEO of Incredible Eats, appeared on Shark Tank last night to pitch his company and ended up getting four offers from various sharks before walking away with an offer from Lori Greiner for 15% of the company. Watch:

Incredible Eats Has 4 Delicious Offers - Shark Tank

Regular Shark Tank watchers will know four offers are a lot, but it’s not all that surprising since Incredible Eats checks many shark boxes: an easy-to-understand product, proven success, and mission-driven.

That easy to understand product is edible cutlery that replaces disposable plastic spoons and forks. IncredibleEats’ edible spoons and sporks come in both sweet and savory versions – chocolate and vanilla for desserts, oregano chili and black pepper for soups and such – and in both large and small versions.

Here at The Spoon, we’re always excited to see food tech innovators on Shark Tank, but doubly so when they are alumni of our own startup pitch contest. Tadepalli pitched his idea for edible cutlery at the Smart Kitchen Summit in 2019, winning the Future Food portion of the pitch session. It was still early days for the company called Planeteer at the time, but the judges loved the idea of cutting down on plastic waste with an edible spoon or fork.

Tadepalli plans to use the money to hire more employees and ramp up production. He’ll need it. With what amounts to millions of dollars worth of free advertising in the form of a Shark Tank appearance and a consumer product expert like Greiner in his corner, there’s no doubt he’ll start selling lots of spoons and sporks through multiple channels very soon. And all that’s before they even get to food service – restaurants and cafeterias – which is likely be an even bigger opportunity than the consumer market.

If you’d like to watch Tadepalli’s award winning pitch at Smart Kitchen Summit 2019, click play below.

SKS 2019: Future Food pitches

If you want to predict who could be the next Incredible Eats, see our post on this year’s finalists for the Smart Kitchen Summit Startup Showcase here.

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