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The Spoon

Daily news and analysis about the food tech revolution

Planty Cube

Rise Gardens Raises $2.6M in Fresh Funding for Its At-Home Hydroponics Platform

Chicago-based startup Rise Gardens has raised $2.6 million in seed funding for its indoor grow system, according to TechCrunch. The round was led by True Ventures. 

Rise is one of a growing number of companies making self-contained indoor farms designed not for mass production of leafy greens, but for the average person’s home or apartment. The hardware-software system looks like a piece of furniture, requires minimal setup by the user, and is controlled via a smartphone app. In theory, at least, that means you don’t need a degree in agricultural studies or even a good track record with gardening to grow herbs and lettuces for your own personal meals.

That’s where the Rise Gardens app comes into play. When we spoke in January of this year, Rise’s Head of Product and Strategy, Diego Blondet, explained how the app automates tasks in the growing process a farmer would normally do, such as calculating the temperature of the farm, determining nutrition and pH levels, and figuring out when to water. Rise’s app works with a sensor that automates those calculations and notifies users when it’s time to water or feed their plants.

Blondet also said he believes automated indoor farming will make its way into the design of most kitchens at some point in the future. In fact, that’s already happening, with 2020 so far being a year when startups and large appliance-makers alike have unveiled indoor farming devices designed for the average home. Seedo, Verdeat, the Planty Cube, LG, and GE are all on that list. 

As The Spoon’s Publisher Michael Wolf pointed out not long ago, the COVID-19 pandemic could accelerate average folks’ adoption of indoor farming. The recent panic buying spree reminded us that grocery store supplies aren’t infinite, and that there are glaring issues with our current food supply chain. As Mike said:

“As the coronavirus has forced all of us to think more about our food supply, some consumers have gone beyond just buying a little extra food to store away. Now they are thinking about how we could ensure access to food independent of breakdowns in the system.”

Rise Gardens’ founder Hank Adams told TechCrunch that since shelter-in-place orders landed in the U.S., the company has seen a 750 percent increase in sales. 

Heads of lettuce won’t feed a family of four, of course, but according to Adams, Rise looks at itself as more of a supplement to your weekly groceries, rather than a replacement. Which is, frankly, one of the more honest takes on indoor vertical farming, an industry that’s often been praised as being the future of agriculture but still can’t grow a root vegetable. 

Since leafy greens are difficult to ship because of their delicate nature, they’re an obvious area for vertical farming to target. Few at-home systems currently allow for the volume of greens the average family, or even the average person, would need in a given week. Since Rise’s system is a little bigger as well as modular (you can add shelves to it over time), it could provide a good blueprint for what at-home vertical farms should look like when they start to become the norm in kitchen design.

CES 2020: The Planty Cube Aims to Make Vertical Farming More Modular and Automated

While many questions remain around exactly what role vertical farming will play in the future of agriculture, there are a few things we can count on with certainty. These indoor farms will become more and more automated over time, as well as modular. They will also be more user-friendly to the average consumer or small business, something evident by the number of indoor farming offerings at CES 2020 this week. 

Among those offerings is the Planty Cube, a smart hydroponic indoor farm made by a Seoul, South Korea-based IoT company called n.thing. The grow system is modular enough to work in a number of different settings, from an apartment to a cafeteria, and automated enough that pretty much anyone can operate it.

Like other vertical farms out there, the Planty Cube environment contains rows and shelves of planters stacked inside a shipping container. Plants rely not on soil and human hands cultivating them, but instead on a computerized system that delivers the right “recipe” of nutrients, water, and light from LEDs to help photosynthesis. Humans have little involvement with the actual plants during the grow process. Most of the work on the farm, such as adjusting the LEDs, controlling temperature and humidity, and monitoring plant health, is done by the Planty Cube system, which uses sensors to collect data on the plants and can be controlled remotely by a smartphone.

Leo Kim, n.thing’s CEO, came up with the idea for the farm after creating an IoT-enabled smart pot called “Planty.” From there, the company developed the Planty Square, a modular system made up of multiple capsules called Pickcells, each roughly two inches in width, length, and depth, that contain the seeds of each plant. Users can connect multiple Squares (“like a Lego block,” says Kim) to grow larger crops, and enough of these put together make up the Planty Cube farm.

The Planty Cube system relies heavily on data from farming logs, which are fed back into a database known as the CUBE Cloud and analyzed with AI to help farmers determine optimal growing conditions for each crop. As the user adds more Squares to the farm with new and different crops, this real time, cloud-based system makes it easier for the user to manage the overall farm, even remotely.

While a number of companies now operate automated vertical farms that grow leafy greens, most of these (Kalera, Plenty, Intelligent Growth Systems) are better suited to large warehouse settings that produce millions of heads of lettuce. Planty Cube’s modular and user-friendly nature make it a more apt candidate for places like schools, hospital cafeterias, and university dining halls — all locations that would benefit from having freshly harvested greens onsite.

Planty Cube nabbed a Best of Innovation award for CES this year. If you’re currently milling about the show floor in Vegas, drop by n.thing’s booth to see the Planty Cube in action.