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The Spoon

Daily news and analysis about the food tech revolution

Pudu Technology

Pudu Robotics Raises $15M in Series B+ Round

Chinese delivery robot company Pudu Robotics (aka Pudu Tech) announced this week that it has completed a Series B+ round of nearly $15 million in funding. The round was led by Sequoia Capital China with participation from existing investors Meituan, Everwin Investment, QC Capital, and Chengbohan Fund.

Pudu makes self-driving restaurant server robots equipped with racks of trays that can shuttle plates of food and empty dishes to and from the kitchen.

This B+ funding comes on the heels of Pudu Robotics’ Series B fundraise of $15 million, which the company announced on July 1 of this year. The B+ round brings the total amount of announced funding raised by Pudu to roughly $30 million. (Crunchbase lists prior Series A, Seed and Angel rounds of undisclosed amounts.)

According to today’s press announcement, Pudu’s robots have been sold to more than 20 countries and regions around the world. Earlier this month, Pudu announced that the Muhguri restaurant is Sokcho, South Korea now had 11 Pudu robots serving food to customers.

Pudu is certainly not alone in creating a new robotic labor force for restaurants. Other players in the space include fellow Chinese company Keenon Robotics, California-based Bear Robotics, and South Korea’s Woowa Bros., which has partnered with LG for server bots.

Pudu said this latest funding would be used to expand its market. The money is coming just as the global pandemic has restaurants reassessing their dine-in businesses. Server robots like Pudu’s remove one possible vector of human-to-human viral transmission, and come with the added benefit of not getting sick themselves.

While that may be good news in terms of not spreading the coronavirus, the increased use of robots means fewer jobs for humans. A recent survey from Aaron Allen & Associates found that more than 80 percent of restaurant jobs could be automated, with the majority of them being server positions.

That stat, of course, brings up a host of other societal issues, but right now, most people are pre-occupied with the more immediate pandemic-related problems.

Pudu Tech Raised More than $15M as the Server Robot Space Heats Up

Pudu Technology, which makes autonomous server robots used in hospitality settings, announced yesterday a funding round of more than $15 million, according to VentureBeat.

The Shenzen, China-based Pudu makes a number of self-driving robots equipped with a rack of trays to shuttle food and drinks to and from customers inside a restaurant. Pudu introduced the BellaBot, which sports cat-like features and even makes a cute LED-face when you pet it, at this year’s CES.

Pudu’s funding comes at the right time, as the COVID-19 pandemic has forced restaurants and bars to reduce the amount of human contact during table service. Server robots like Pudu’s provide a way to reduce at least one point of human-to-human interaction while dining out.

But Pudu will also need the funding because the robot server space is getting increasingly crowded. In the VentureBeat story, Pudu claims has 2,000 customers including Sheraton and JD.com, across 20 countries. Rival Keenon Robotics, server bot company based in China, says that it has 6,000 robots in action and that it can produce 30,000 robots a year.

Over in Korea, Woowa Bros. partnered with consumer electronics giant LG to develop and expand its robot waiter program. In Spain, Macco Robotics launched its Dbot modular server robot. And here in the U.S., Bear Robotics, raised $32 million earlier this year for its Penny robot server.

All of this is to say that there are a lot of companies looking to bring robot servers to your restaurant. So much so, that as I wrote back in February, they could become a commodity:

It feels like restaurant server robots are on their way to becoming less of a novelty and will soon be a commodity. They all do the same thing — carry food. They are meant to do the grunt work so humans don’t have to. So the feature set will be the same: Take food to table > carry food without spilling > avoid humans and other obstacles along the way.

Sure, there are enhancements that can be made, or perhaps there’s a unique way to move food from the robot to the table. But there really isn’t much else for the robot to do. Server robots will become a commodity, and whichever company creates the cheapest robot that does a decent job will win.

Given the debate and debacle around re-opening restaurants here in the U.S., and restaurant workers test positive for COVID, we could see a rise in demand for restaurant robots. And it looks like there are plenty of companies ready if that demand comes.