Close Ad

The Spoon

Daily news and analysis about the food tech revolution

robot delivery

Dallas Will Be Home to Cowboys and Delivery Robots

The Dallas city council agreed this week to a six-month pilot program that will put delivery robots on its city streets.

San Francisco-based Marble will provide up to 20 of its squat, cooler-like, four-wheeled robots to cruise Dallas city sidewalks at about 5 miles per hour to make door-to-door deliveries of things like restaurant meals, groceries or even prescriptions.

There are some robotic restrictions in the Dallas pilot. According to the Dallas Morning News, only select city sidewalks will be used during the program, and before the test can begin, Marble needs to map out the delivery areas before it can deploy the robots. Once active, robots must have a human on hand accompanying them (presumably to stop them from going rogue and rising up to take over).

The Lonestar state is starting to get lousy with robots. Dallas joins other Texa-tropolises such as Arlington and Austin in running robot delivery tests. Surprisingly, it’s in Marble’s own backyard that there has been the most resistance to this trend. Last year San Francisco imposed tight restrictions on commercial robot delivery.

Delivery robots have the capacity to drastically alter last mile delivery logistics, especially for densely populated, urban areas. As the technology improves, robots will be able to shed their human babysitters and autonomously scurry around anytime of day or night to drop off everything from baby medicine to a late night burrito, without adding to traffic congestion with more delivery vans and cars.

The robot delivery space itself is also getting crowded. In addition to Marble, other startups such as Starship and Kiwi are running their own robot delivery pilot programs in various cities.

All these robots running about will create sidewalk congestion and entirely new issues as pedestrians get used to sharing space with fleets of mobile machines. But in addition to people getting deliveries, cities will also be getting something valuable out of these robot trials: data. Presumably the data collected by robots (how and when sidewalks are most crowded, which direction people are going, etc.) can be used in city planning to make moving around easier and more efficient.

And, ideally, to make room for more robots.

Starship’s Robots are Headed for School and Corporate Campuses

Starship Technologies today announced a major commercial rollout (pardon the pun) of its small, autonomous robot delivery vehicles to academic and corporate campuses across the U.S. and Europe. In a press statement, the company said it will deploy more than 1,000 robots by the end of the year.

Starship’s robots have already been in use on Intuit’s 4.3 acre campus to deliver food and office supplies to workers. As shown in the video below, people can use the Starship app to order food and choose a pickup point (only outside deliveries for now, not inside their building or to their desk). The app will tell them when their package will arrive and once there, customers use their phone to unlock the robot and take their food.

Starship Campus Delivery Service with Robots

Focusing on corporate and academic campuses is a smart play by Starship. First and foremost, this move presumably sidesteps any legal and municipal issues associated with autonomous robot deliveries on public streets. While pilot programs for robot delivery are happening in various cities across the country, San Francisco--a hotbed for early adopter activity – has put tight restrictions on them. By transitioning from public sidewalks to private campuses Starship’s robots can be more free-range, as it were.

In fact, today’s announcement comes 13 days after Starship was supposed to hold a press conference in which the mayor of San Jose was reportedly going to help “welcome Starship delivery robots to the city.” As far as I can tell, that press conference never happened. I reached out to Starship after the press conference evaporated to find out why, but never heard back.

It’s also a smart move to stick with campuses for the good of the robots. At least on corporate campuses, there will be less chance of vandalism, theft or accident befalling the cute li’l delivery vehicles. And even though campuses aren’t urban environments, there is enough infrastructure in place for the robot to learn how to better navigate people, roads, and traffic to get smarter.

Starship’s press release today said that it will continue to grow its residential neighborhood deliveries as well. In that arena, however, it will be competing with rival, Marble, which just last week closed its $10 million Series A. Starship, for its part, has raised $17.2 million from automotive company Daimler Benz.

If you’re at Intuit, or on a campus that gets one of these robots, be sure to take a pic and send it to us here at The Spoon.

Delivery Platform DoorDash Hires Marble’s Robot Drivers For Food Delivery

If you live in San Francisco and order from DoorDash, you might find a friendly Marble robot on your front door step the next time you get takeout. Today DoorDash announced it would be using autonomous ground-delivery robots made by Marble, a robotics startup, for a food delivery pilot program in select San Francisco neighborhoods.

Marble was founded in 2015 by robotics enthusiasts Matt Delaney, Jason Calaiaro, Kevin Peterson while they attended Carnegie Mellon and describes themselves as a “scrappy robotics startup” working to build autonomous urban delivery robots. Scrappy as they might be, DoorDash is the second delivery pilot they’ve announced this year, partnering in April with Yelp’s Eat24.

The companies report that the pilot will allow them to “explore how to best optimize last-mile deliveries” and the first restaurant to take part in the robot delivery program fast food chain Jack in the Box. They made a quick video to show off Marble robots toting its first DoorDash deliveries in the North Beach neighborhoods of San Francisco.

Jack in the Box | Robot Delivery

The revenue model for robotics companies to partner with retail or food delivery services hasn’t been fully divulged; a spokesperson did say that Marble is being compensated for the work done in the pilot but declined to elaborate. However, delivery fees for a robot driver versus a human are the same for DoorDash customers. Marble said it didn’t have any hard data about how robot drivers create cost savings for delivery companies but that it hoped to share that information down the road.

Food delivery is an increasingly crowded space; aside from traditional restaurant delivery, “new delivery models” – companies like DoorDash, GrubHub and Eat24 – is expected to be a $20 billion market by 2025 according to a McKinsey report. In order to create efficiencies and differentiate, companies are looking to innovations like robot delivery drivers to stay ahead. And Marble isn’t the only game in sidewalk robotic delivery – former founders of Skype launched autonomous robotics startup Starship and received a $17 milllion investment earlier this year from carmarker Daimler Benz.

Starship had also announced a pilot in Redwood City, CA with DoorDash earlier this year. When asked if this program was designed to replace the competitive pilot, DoorDash responded that it was “…continuing the existing pilot with Starship in Redwood City, Washington DC, San Carlos and Sunnyvale. The Marble partnership adds to that relationship, allowing DoorDash to bring robot deliveries to San Francisco while also testing a new type of form factor and technology.”

Meanwhile, if you happen to see a Marble delivery robot on the sidewalk, you’ll probably see a human chaperone with it to answer questions and assist with interactions. At times when there isn’t a person nearby, Marble says they have remote operators ready to assist with issues and so far, they haven’t encountered any problems in the neighborhoods they’re serving.

Doritos By Drone? It Could Take A While

Across the skies in the U.S., delivery drones are a concept that holds great promise. This vision remains as an elusive scheme held hostage by regulators and uncertain implementations. Companies such as Amazon, Google, and even 7-Eleven are in the pilot and trial phases of drone delivery, as they test range, durability and payload of these flying, robotic carriers. A sign of domestic market uncertainty is that many of these early experiments are taking place on foreign soil.

Israeli-based startup FlyTrex is taking a different approach to the drone delivery opportunity. The company certainly has its eye on the food delivery down the road. While that space sorts out, FlyTrex is offering an out-of-the-box solution, complete with an API program, with potential appeal to markets beyond the culinary world with a focus on non-U.S. customers. Sensing the commercial use of drones for food and/or groceries is, at best, murky, the company has a deal in place with the Ukrainian postal authorities to soon test the delivery of small parcels via these unmanned, low-flying aircraft. FlyTrex hopes this is a first of many such trials.

While local governments in the US are moving quickly to pave the way for slow-moving (and safe) sidewalk delivery robots, delivery drones on the other hand are stuck in a frustrating loop of regulations that prevent the space from moving forward which, in turn, limits the technological progress of this mode of robotic delivery. As with many current legislative battles, regulating drones has become a fight between state and federal government.

“This could be a brave new world — and a cool way to get your stuff,” Minnesota’s U.S. Rep. Jason Lewis told Governmental Technology. Lewis is a Republican recently introduced bipartisan legislation to give the state, local and tribal governments’ jurisdiction over drones flying at 200 feet or lower. Lewis believes such a measure protects privacy and property rights while giving a boost to new technology.

The FAA is not keen on turning over drone regulation to local authorities. “If one or two municipalities enacted ordinances regulating [drones] in the navigable airspace and a significant number of municipalities followed suit, fractionalized control of the navigable airspace could result,” the agency wrote in 2015.

Despite obvious roadblocks, Amazon is undaunted in its pursuit of drone delivery. Given the amount of money the company has invested in the opportunity, as well as its pending purchase of Whole Foods, the supergiant retailer must explore every channel for efficiently getting goods from business to business and from business to consumer. Recently, Amazon has set up a research center in Paris to develop an air-traffic control system for drones as well as seeking a patent for cylindrical delivery hubs that work for drones and delivery trucks.

While there are plenty of sample videos detailing tests in various regions of the U.S., or tantalizing futurists with drones delivering beer, it may be years before we reach the viable intersection of food delivery and octocopters. In the meantime, the current zeitgeist for drone delivery is one that requires patience, a strong vision, and the resources to wait out multi pronged inertia.

The Sidewalk’s Getting Crowded As Marble & Yelp Launch Starship Robot Delivery Competitor

While Amazon’s trying to figure out how to deliver Prime packages using drones, other startups are making land grabs for the sidewalk delivery market. We wrote last year about Starship, the robot delivery vehicle made from the brains of Skype co-founders, Ahti Heinla and Janus Friis. Starship was the first to start actively piloting robot delivery drivers around the streets of London; the robots were equipped with sophisticated onboard software that allowed them to autonomously navigate city streets to deliver goods door-to-door.

Now Starship has some competition in the form of a new partnership from Yelp’s food delivery service Eat24 and Marble, a startup that’s creating a “fleet of intelligent courier robots” made for urban delivery usage. Yelp Eat24 and Marble are together bringing robot food delivery to the streets of San Francisco. TechCrunch spotted the Marble vehicles earlier in the month and the duo made their official announcement late last week.

The Yelp Eat24 use of the Marble robots works the same as their normal delivery service; the company works with about 40,000 restaurants but offers delivery as an opt-in feature the restaurant can use for an additional fee. Marble effectively becomes another delivery vendor for Yelp, collecting a fee for each trip and yes – robots do accept tips.

Video Player

CNET takes a look at both Starship and Marble sidewalk delivery robots.

Marble’s robots are built to be modular – these particular models are designed for quick food delivery, with a pod that can hold a bag that keeps food cold or warm. But the cargo area could also be designed to carry other goods like medicine and could even be outfitted to have an onboard oven to actively cook food as it travels.

Marble is a direct competitor to Starship and offering delivery in San Francisco is upping the game; Starship announced earlier this year that it would start delivering in Washington, D.C. via delivery partner Postmates and in Redwood City, CA using DoorDash.

Both Marble and Starship have committed to sending human “chaperones” with the sidewalk robots for their early journeys. Marble said it was in order to answer questions about the robot to interested pedestrians, but it’s probably also to gather qualitative data about how people react to the robots and what real life risks they might encounter.

It’s not a surprise that the market for food delivery in the U.S. is so hot – 2015 was the first year that Americans spent more on takeout food than they did on traditional groceries. Not only that, but millennials – the generation quickly taking over the baby boomers in size and buying power – indicate that they are more eager than most to order prepared takeout food. If companies can figure out how to reliably deliver that food without lots of overhead and outsource a lower skilled job to friendly robots, the way we get our food a decade from now will be drastically different.

Robot food delivery is probably just the beginning; as Marble’s modular build suggests, the opportunity for having other goods delivered is real and could easily be accomplished by a partnership with a healthcare system (medicine) or a retail giant like Target or Walmart. Amazon competition, anyone?

How Starship’s Hub & Spoke Robot Delivery Model Could Change Food Delivery

As semi-autonomous delivery robots wind their way through the streets of Greenwich, a borough of London, England, delivering take-out meals to local diners, we are witness to a small glimpse of how such technology will forever change the food ecosystem.

While Starship Technologies’ partnership with Just Eat, a home delivery service connecting consumers to their favorite restaurants, has received a significant amount of media attention, robotic delivery has far broader—and perhaps more socially significant—possibilities. Starship’s hub-and-spoke vision—that is a scenario where large amounts of goods—in this case, food—are taken to a central location after which an army of semi-autonomous robots take the wares the last quarter mile to individual homes.

Two obvious scenarios of this application of Starship’s innovation are home grocery delivery and bringing needed fresh food to a growing number of food deserts (areas outside the logistical reach of farms and farmers markets). For the home grocery startups such as Instacart, robots allow workers to focus more on careful curation than transporting sacks of produce, canned goods and other staples to local residents. Much the way newspapers set up substations where the daily papers are taken in bundles to individual districts where they are sorted and doled out to kids on bikes, supermarket chains or other food distribution can create a value-chain efficiency that benefits their bottom lines while providing a valuable service.

It’s clear that such a scenario is in Starship Technologies’ plans. In early September, the company announced a partnership with Mercedes-Benz to develop “robot vans” which could bring the hub-and-spoke model to life. According to its press release, Starship said it will work with the German car manufacturer to build a transportation system in which specially-designed Sprinter vans will hold up to eight delivery robots. Based on location density and consumer needs, the vans will make their rounds dropping off, and later picking up, individual robotic delivery agents. While not mentioned in the release, a backend with carefully programmed robust logistical software and a “service center” where multiple robots can be simultaneously monitored will be needed.

A few enhancements would be needed to the current robot agent to truly optimize its capabilities. According to Starship Technologies, the semi-autonomous unit can hold up to 22 pounds and uses the insulation provided by the restaurant or its delivery service. In order to deal with larger deliveries—such as supplies to prep kitchens– or perishables, greater capacity and commercial insulation will need to be added to the units.

Moving from commercial needs to the greater good, the creation of a system to cut down on the growing number of food deserts will require more hands on deck. One of those additional hands might come in the form of delivery drones from the likes of Amazon, already in the business of efficient home delivery. The Seattle-based retail giant prides itself in leaving no address “unaddressable” when it comes to getting goods and services to the far reaches of the planet.

As with previous innovations, advances in food technology—particularly in logistics—first movers don’t always have an advantage. Lurking in the background—some not so subtly—are key players such as incumbents UPS and FedEx, as well as newcomers to the asynchronous delivery transport world including Uber and Lyft. In short order, autonomous vehicles of every shape and size will be in plentiful supply; how entrepreneurs in the food industry deploy them will separate the winners from the losers.