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March 31, 2025

Why Ag Has a Unique Opportunity to Be a Solution to Our Climate Problem With TNC’s Renée Vassilos

What if the food system could be a climate solution instead of a climate problem? That’s the question Eva Goulbourne explores with Renée Vassilos, Director of Agriculture Innovation at The Nature Conservancy (TNC), in the debut episode of Everything But the Carbon Sink. Together, they unpack the role of agriculture in addressing the climate crisis—and why capital and innovation are key to unlocking its potential.

“Agriculture has a tremendous negative footprint in terms of greenhouse gas emissions,” said Vassilos. “But it’s also uniquely positioned to be a carbon sink.”

Vassilos explained that by focusing on soil health, reduced inputs, and practices like cover cropping and rotational grazing, farms can become drivers of climate resilience, biodiversity, and profitability. “At the core of how we think about regenerative agriculture, it is about soil health. It’s about rebuilding soil health,” she said. “Because as we think about the role agriculture can play in climate change mitigation, halting and reversing biodiversity loss, and improving freshwater systems, it all anchors around rebuilding soil health.”

Goulbourne believes that the concept of regenerative agriculture can feel messy and hard to pin down. “There are practices, there are values. It’s not one-size-fits-all.” Vassilos agreed, noting that what works in one region or operation might not work in another. “Each operation will have to anchor itself in rebuilding soil health, and the tools they’ll use will vary.”

They also discussed the economic realities farmers face. “It all comes down to economics,” said Vassilos. “The operations that are shifting to regenerative are doing so because it makes business sense, often because they’re producing higher-margin food crops.”

However, with high labor costs, land leasing complexity, and limited short-term ROI, adoption remains slow. To address this, TNC is investing in early-stage agtech solutions aimed at removing the so-called green premium. One example cited by Vassilos is SwarmFarm, an Australian startup building autonomous, lightweight farm equipment. “Their robots enable precise nitrogen application without the heavy soil compaction of traditional machinery,” Vassilos explained.

My favorite part of the conversation is when Goulbourne asked Vasillos what the “ugly baby” in this space is – in other words, the problem in ag that no one wants to touch.

Vassilos didn’t hesitate: “Addressing labor challenges is just absolutely critical,” she said. “These regenerative systems are more complex. That often means they take different kinds of labor, sometimes more labor. We have to be honest about that.” She pointed to emerging technologies in automation as promising, but noted it’s still an underfunded area given its significance.

It was a great conversation, one that really highlights Eva Goulbourne’s unique perspective on the different pathways for capital to help address the climate challenge through the food system. I would encourage you to subscribe to the podcast to ensure you get all of the future Everything But the Carbon Sink pods and check out the video below!

Farming for the Future

February 1, 2025

A Conversation With Bear Robotics’ John Ha on LG Deal and The Future of The Company

“But the really important story is not about 51% acquisition. It’s more about we are acquiring their robotics business,” said Ha. “Among LG conglomerates, we’re the ones who’re going to carry on with the robotics business globally. And that’s, I think, the really major news item.”

That Bear was inheriting LG’s robotics business was hinted at in the coverage, but in our interview John made it clear that Bear will be steering the strategy and technology development going forward for the entire company.

Another surprise from our interview? That Bear is planning to still IPO in the future.

From Ha: “We have enough funding to put into R&D, and then we’re planning for an IPO as our next step. We can probably break even in two to four years.”

A key component of the partnership will be adapting Bear Robotics’ platform to develop robots for additional sectors, including factories, warehouses, and even the home. While LG has previously shown consumer-friendly robotic concepts at events such as CES, Ha believes Bear Robotics’ software expertise will likely accelerate the commercialization of home-oriented robots.

“For us to get into new areas and make breakthroughs is so much easier now…LG has a lot of plans for the home. We can help them save time and improve their products to get to market faster.”

Ha noted that because Bear was one of the pioneers in this space of service robots, he believes his company can serve as a well-established partner for other robotics companies that want to integrate their solutions into new verticals.

“We are opening our platform,” said Ha. “We already have around a little bit over five companies working together. They’re using our platform to build their robotics applications. And they can sell through our network. They can use our installation service or tech support. It’s still early stage, but I think it makes sense

Subscribers to Spoon Plus can watch the full conversation and read the transcript to our interview with John Ha.

August 11, 2022

The Spoon Breaks Ground on New HQ in the Metaverse in Partnership With OneRare

Here at The Spoon, we are excited to announce we are breaking ground on a new company headquarters.

In the metaverse, that is.

That’s right, we’re building a new (virtual) HQ in partnership with OneRare. OneRare, an India-based startup building a food-centric metaverse, is busy laying pixels and helping us create a our new outpost in Web3, a multi-use gathering spot for all things Spoon. The Spoon HQ will include a virtual event space, a watering hole, and a desk or two where we can tap on our virtual typewriters to document the stories of innovators building new things in the world of food tech.

The idea for the new Spoon HQ first surfaced after talking with OneRare cofounder Supreet Raju in preparation for SimulATE, the Spoon’s Web3xfood summit. Supreet suggested that OneRare could help The Spoon build a virtual space in the metaverse and, not being one to pass up becoming a virtual land/media mogul, I decided to take her up on it. I mean, who doesn’t dream of having their own HQ in a virtual world?

We started the process by looking for specific building designs in the real world that could approximate what our new HQ in the metaverse could look like. Being partial to mid-century American architecture – and with a fondness for Seattle landmarks – I figured what better inspiration to model The Spoon HQ than the old Seattle Post-Intelligencer building?

Above: The Seattle P-I Building on July 14, 1956.

The Seattle P-I was one of Seattle’s two major print newspapers for over a century. The paper got its start in 1863 as the Seattle Gazette (it was renamed the Seattle Post-Intelligencer in 1867), and though it ceased its print edition in 2009 (the P-I is still available online), the classic P-I is still a fondly-remembered and storied part of Seattle’s media history.

As for the P-I’s famed circling globe, it’s still there, only a few blocks closer to the Seattle waterfront. The paper relocated to a new location in 1986 and moved the globe along with it, where it remains one of Seattle’s most recognizable landmarks, second only to perhaps the Space Needle.

And now, The Spoon will have its own globe-topped HQ in the metaverse. The building, which you can see at the top of the page in an early rendering, will also have two bar areas (we figured one isn’t enough for thirsty Spoon event attendees), the event space, and a TV where we can stream Spoon videos and content.

We’re excited. We’ve become pretty good here at The Spoon at hosting virtual events, trade shows, and meetups, and we look forward to throwing the doors open at our new HQ to welcome our community to connect in new and exciting ways. Once the art team has finished with the design renderings, the OneRare coding team will get to work, and we are hoping to have the space ready to visit in October.

We’ll keep you updated and hope to welcome you soon to The Spoon HQ in the metaverse!

November 18, 2019

Meet The New Spoon

You may have noticed The Spoon has a new look.

We launched the Spoon in October 2016. At the time, we didn’t know what it would become, all we knew is that we wanted to tell the stories of the people and companies shaping the future of food and cooking.

We launched the site on the same day as the second Smart Kitchen Summit, and over time it picked up steam. Back then it was just myself, Ashley Daigneault and Megan Giller posting the occasional story. Traffic was in the low thousands per month.

In short, The Spoon was an experiment.

A New Coat of Paint

Not anymore. With thousands of stories published and hundreds of thousands of readers per month, The Spoon is a big part of what we do and we figured it was time the site got a fresh coat of paint and maybe even a new beam or two.

The first version of the Spoon was a very DIY affair, with an off the shelf WordPress theme. For the new Spoon, we had the help of a web design team in Landi Industries, who I came to by way of my friend Chancey Mathews, whom I met at GigaOM where he was the seminal tech blog’s original web designer.

When we created the original Spoon logo three years ago, we wanted to convey the idea that we were all about food tech. Looking back now, our first logo did just that, but now we wanted something a little more professional and a little less on the nose.

We also wanted something both retro and modern. To help us achieve this, we worked with Seattle artist Genevieve St. Charles (also known as Goldsuit), who I had learned of after she created the logo for Eric Rivera’s addo 206 restaurant. In Genevieve’s work I saw an Andy Warhol for the new century, an artist who explored food, technology and pop culture in interesting ways. In other words, I knew I had found my logo designer.

Some Thanks

Thanks again to Jeremiah, Chancey, Sarah and the whole team at Landi. Also, thanks to Goldsuit for helping to create our new look.

And of course, thanks to the Spoon team. From a site that started with couple part time bloggers, nowadays the Spoon is headed up by our amazing managing editor Chris Albrecht who works daily alongside the fantastic talents of Catherine Lamb and Jenn Marston to break news and connect the dots for a fast-changing industry.

I also want to thank our readers for your support and insights over the past few years. Your comments, tips and emails are critical to what we do, and help us become more knowledgable and better writers.

Thanks also to our event and site sponsors. Without your support, we couldn’t do what we do. If you’d like to support us, check out our adverising page or drop us a line.

We’re excited, and a new site design and logo are really just the start. We have lots planned for coming year and we’re excited to continue the conversation with our readers.

Onward to 2020!

October 5, 2016

Introducing The Spoon

Welcome to The Spoon!

My name is Michael Wolf and I’m really excited to announce our new site focused on the future of food, cooking and the kitchen.

This is a big week for us here: First, we’re launching this site, one we hope will become a regular destination for those interested in foodtech, the reinvention cooking and how the space around us – especially our kitchens – will adapt over time. And if that wasn’t big enough, we are also holding the second annual Smart Kitchen Summit.

Some might say that’s crazy; why launch a new site the same week as your big event? Ok, so maybe it is a little crazy, but I can’t think of a better time to start what we hope will be a community and daily destination to discuss the same technologies and themes – all of which we believe will dramatically transform the worlds of food and cooking over the next decade – that we plan to talk about this week at the Smart Kitchen Summit.

Since some of you may have a few questions about what we’re up to around here, I decided to answer a few – a FAQ of sorts – as we launch The Spoon.

What is The Spoon all about?

Like I said, this site will explore the future of everything related to food, cooking and the kitchen. While some may see these topics blurring into one, we see each as distinct.

How so?

First, the change happening in the world of food is immense. Whether it’s tapping into new food sources, finding ways to solve big problems like food waste or examining the massive shift in how food will reach our homes, we plan to explore all of it.

Cooking is also undergoing a revolution, as techniques from masters become democratized through technology, old crafts left to hobbyists reach new audiences through innovation, and the devices we use every day become smarter and help us to understand our food and, in some cases, take over the process of cooking.

Lastly, the kitchen – like many spaces in our homes and our broader world – are changing, becoming aware, sentient, alive with new sensors and interfaces. We plan to examine how these massive technology shifts will change the kitchen and what happens in the kitchen.

Why a new site?

When we launched the Smart Kitchen Summit, we knew we wanted to build a community around the future of cooking and the kitchen. After the success of last year’s event and the growth we are seeing this year, we thought: why not keep the conversation going year-round?

It also allows me to dive deeper into some of the topics I’ve developed a passion for during my career. Having worked at tech blog Gigaom for four years and more recently writing for Forbes, I’ve grown to love examining cutting edge consumer technologies, none more so than those that have the potential to change our everyday lives. I really believe the shifts happening in the kitchen – to how we cook, what we eat and how we live –  is one of the most important and interesting conversations in tech today.

What’s up with the name?

Ever start a news blog or media site? It’s hard to come up with a name! But we really love The Spoon and here’s why: First, the symbol and name are unifying elements with our event. We love our spoon/radio wave symbol for the Smart Kitchen Summit, and so we thought this would be an obvious and important bridge between event and site.

Second, we wanted something approachable, that wouldn’t box us in from a topic standpoint, and the Spoon allows us to do that.

Lastly, we do want to be the source of your daily and weekly scoop on the future of food, cooking and tech, and we think you’ll agree that the Spoon is a great name for such as site.

We’ve already got some great content to take in, with lots more to come. If you’re looking for a place to start, check out Megan Giller’s conversation with the sous vide ‘king’ of Alabama, my look at how the quantified self could get a boost from the connected cooking, or this post by Ashley Daigneault looking at how more men – and tech – are entering the kitchen. If you’re a podcast fan, have a listen to my recent podcast conversation with Jane Freiman about how Campbell Soup is preparing itself for the future.

We’re excited to have you with us as we dig in and explore the transformation taking place across the worlds of food and cooking. Enjoy.

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