Yo-Kai Express, makers of the automated ramen vending machines, launched a new ramen meal kit delivery service today.
Sadly, the new service is only available in San Francisco, Alameda, San Mateo and Santa Clara counties. So if you don’t live in these parts of the Bay Area — no ramen soup for you!
Menu items include Japanese Black Garlic Tonkatsu Ramen, Japanese Asari Ramen, and Korean Spicy Seafood Jjamppong Ramen with most meals costing $10.99 and $11.99. Yo-Kai is also selling add-ons like tea and coffee drinks as well.
Yo-Kai’s menu was actually created by a Michelin-star chef (if you have the chance to try their vending machine, I highly recommend). With the mail order kit, Yo-Kai will send you the pre-portioned ingredients and provides you with the instructions for making the meal.
According to the Yo-Kai store’s website, there is free shipping on orders over $60 and meals ordered before 5 p.m. will deliver the next day between 8 a.m. and 5 p.m. Meals ordered after 5 p.m. will be delivered in two days.
This is an interesting move for Yo-Kai, given the current state of the world. The company had placed vending machines in high-traffic areas like the SFO airport, the Metreon in downtown San Francisco and other corporate campuses. But given California’s shelter in place order, those locations aren’t so high-traffic any more, and who knows when things will return to the normal level of activity.
Adding a mail order kit option gives Yo-Kai and entirely new line of business catering to people who have to stay at home. They are also carving out a nice lane for themselves by focusing on ramen. It’s like getting a restaurant meal delivered, without paying exorbitant delivery fees (though you do have to cook it).
A Yo-Kai is a Japanese spirit that can appear anywhere. With these new meal kits, Yo-Kais ramen can now magically appear at your doorstep.
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