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Daily news and analysis about the food tech revolution

SuperMeat

SuperMeat Believes An Open Source Approach to Cultivated Meat Will Benefit All

Lab-grown or cultured meat is a sexy topic that fulfills the dream of healthy eating while saving the planet’s precious resources. Most of the headlines focus on the companies in the four corners of the world waiting for regulators to wave the checkered flag. The more interesting story—at least for those who enjoy looking under the hood—is in the processes, supply chain, and partnerships vital to this promising industry.

To understand the drill-down of what it takes to go from harvesting animal cells to creating consumer-facing products, it’s valuable to speak with visionaries such as Ido Savir, CEO of Israel’s SuperMeat. In addition to his knowledge of cultivated meat, Savir’s background in IT provides him with a panoramic view of the infrastructure needed to build a successful B2B company.

While it might not qualify as an awe-inspiring announcement, SuperMeat recently received a grant from the Israeli Innovation Authority to establish an open-source high-throughput screening system for optimizing cultivated meat feed ingredients. As an analogy, think of it as a system that ensures cows or chickens receive only the best quality feed to produce larger quantities of high-grade meat or chicken. But there is a significant difference.

Savir explains that animals are inefficient producers of their products. “It’s just done more efficiently (in cultivated meat),” the SuperMeat CEO told The Spoon in a recent interview. “In traditional meat production, 70% to 80% of the cost comes from the feed, and animals are just not very efficient conversion machines.” To put it into perspective, the cost of animal component-free (ACF) feed can make or break those vying to play in this space.

Rather than compete with consumer-facing brands such as Future Meat, Eat Just, and Mosa Meat (to name a few), SuperMeat is taking a B2B approach. Working with established meat and poultry providers to build production facilities where companies with existing supply chains can quickly enter the future of the alt-meat market. SuperMeat has announced deals with Germany’s PHW Group and Migros in Switzerland. The Israeli firm is in discussion with potential U.S. partners to reach the stateside market by the end of 2023.

The decision to build a platform for cultivated meat rather than build its own consumer brand directly results from Savir’s tech background, and it is also why the new feed screening system is in the open-source approach. “From my background, and I really believe in open source, and I really believe in sort of a platform approach that can help bring not just one company but the industry forward,” Savir stated.

Also, speaking to his tech background, it’s clear Savir has learned the relationship between capital expenditures and profit. It’s not about cost; it’s about having the right model.

“The way I look at this, and it doesn’t matter how much the infrastructure costs,” he said. “What matters is how efficient and the return you can get from that money. Right. And if you can get that return in a reasonable time, it makes sense, no matter what the cost is. We have our cost of goods models that demonstrate that that makes sense.”

A trip to SuperMeat’s facility in Israel will yield more than a view of lab equipment and many steel fermentation tanks. The facility includes a small restaurant-like space called “The Chicken,” where potential business partners, consumers, and others can taste the lab-grown animal protein. Savir says it’s more than just a pretty place to show off.

“We’re trying to do things a bit differently,” Savir said. “We thought it was important for us and our potential clients, which are food companies, to have that full transparency and traceability.”

See video of the makeshift eatery below:

World's First Cultivated Meat Blind Tasting Full Reel

SuperMeat Partners With Japanese Food Giant Ajinomoto To Scale Cultivated Meat Production

SuperMeat, a cell-cultured meat company based in Israel, and Ajinomoto, a large Japanese food and biotechnology conglomerate, announced today the formation of a strategic partnership to “to establish a commercially viable supply chain platform for the cultivated meat industry.”

According to the announcement, the partnership, which will include an investment by Ajinomoto in SuperMeat, will combine SuperMeat’s expertise in cultivated meat with Ajinomoto’s R&D technology and expertise in biotech and fermentation capabilities.

One of the main focuses of the new partnership will be in the development of cell-cultured growth media, the broth which contains the nutrients needed for animal cell growth, which remains one of the biggest overall cost drivers in the creation of cultivated meat. According to a study by the Good Food Institute conducted in 2020 of cultivated meat producers, 72% of respondents indicated that cell growth media represented over 50% of their operating costs, and 38% said growth media represented 80% or more of operating costs. By combining SuperMeat’s technology advancements in cultivated meat with Anjinomoto’s biomanufacturing expertise, the two companies hope to drive down costs while increasing the supply of food-grade growth factors.

Anjinomoto’s partnership is a further signal of the interest by the Japan food industry in cell-cultured meat production. A number of Japanese investment funds recently participated in a $7 million investment round in Integriculture, one of Japan’s cultured meat pioneers, and before that Aleph Farms joined up with Mitsubishi to work on bringing cultured meat to the country. This interest in accelerating Japan’s cultivated meat industry is not surprising given the country’s historically low food self-sufficiency. Other countries with limited internal agriculture such as Singapore and Israel have identified future food sources like cultivated meat as strategically important, and Japan is following suit.

SuperMeat Has Its Own Restaurant Dedicated to Cell-Based Chicken

Restaurants are often an important stop for cell-based protein companies on the road to progress and eventual ubiquitousness, since they’re an obvious testing ground for prototypes. But as Fast Company pointed out today, Israel-based alt-protein company SuperMeat took that idea a step further and opened an entire restaurant dedicated to testing cell-based chicken products. 

Appropriately, the restaurant is just called The Chicken. Its website describes the establishment as “an innovative, sustainable restaurant experience” and “the world’s first test kitchen serving a menu of dishes developed from cultured chicken grown directly from chicken cells, all under the same roof.”

SuperMeat has been developing its lab-grown chicken since 2015, when the company began. Like other companies creating cell-based meat, SuperMeat takes cells from the animal — the chicken, in this case — and grows them in what it calls a “meat fermenter” (aka a bioreactor) to become the muscle, fat, and other tissues that make up meat. Once harvested, the meat can be prepared like the real thing.

Hence the restaurant, which is located in Tel Aviv. The menu is chicken-centric, with its signature dish being a cultured chicken burger. Ido Savir, SuperMeat’s CEO, told Fast Company that “Feedback from multiple tasting panels was consistent that it was indistinguishable from conventionally manufactured chicken, and simply a great-tasting chicken burger.”   

That feedback from consumers is important in the evolution of a cell-based meat product. To that end, The Chicken does not charge customers for meals. Instead, they are asked to provide feedback on the dishes. Presumably, a person has to have at least some interest and excitement around plant-based meat, since prospective diners must fill out an application that asks the reason for the visit. 

Getting the general public involved in the testing process for lab-grown meat is an important part of gaging how the average person might react to the taste, texture, smell, and look of these products. Along those lines, public tastings abound these days, including Mission Barns’ recent curbside taste test for its “bacon” and Eat Just’s culinary studio the company opened in Shanghai, China. For the extra-adventurous, there’s always kangaroo, which Australian company Vow showed off at a recent “culinary demonstration.”

Dedicated restaurants might be the next step for these companies, and SuperMeat may be opening more than one in the future. On The Chicken’s website, the company notes that the Tel Aviv location is its “first test kitchen,” which suggests more versions of this concept are on the way. 

FDA to Hold Public Meeting on Cultured Meat

There has been a lot of activity and investment in the lab-grown meat, or “cultured” meat space in the past year. Enough so that it has attracted the attention of the U.S. Food and Drug Administration (FDA), which announced today that it will be holding a public meeting about cultured meat technology next month.

For the uninitiated, cultured meat is animal tissue grown in a lab setting. It’s typically made through the use of starter cells from the animal, which are then developed in some kind of medium (often fetal bovine serum) in a bioreactor, then scaffolded to provide shape or texture.

Ethical and environmental issues with raising animals for slaughter and consumption have driven much of the competition and advancement in the cultured meat space, with Memphis Meats, SuperMeat, Future Meat, Aleph Farms and JUST among the leaders of this new type of food.

While it was once ridiculously expensive to grow meat in a lab, the large number of players and technological developments in the space are bringing that price down, and it seems that the FDA wants to be fully prepared before cultured meat makes it to the grocery aisle.

A meeting entitled “Foods Produced Using Animal Cell Culture Technology” will be held on July 12 in College Park, Maryland. From the FDA’s site:

The public meeting will give interested parties and the public an opportunity to comment on these emerging food technologies. Specifically, the agency is asking for input, relevant data and information on the following questions:

  • What considerations specific to animal cell culture technology would be appropriate to include in evaluation of food produced by this method of manufacture?
  • What kinds of variations in manufacturing methods would be relevant to safety for foods produced by animal cell culture technology?
  • What kinds of substances would be used in the manufacture of foods produced using animal cell culture technology and what considerations would be appropriate in evaluating the safety of these uses?
  • Are the potential hazards associated with production of foods using animal cell culture technology different from those associated with traditional food production/processing?
  • Is there a need for unique control measures to address potential hazards associated with production of foods using animal cell culture technology?

In a statement, FDA Commissioner Scott Gottlieb, M.D., and FDA Deputy Commissioner Anna Abram said that they want to “help foster dialogue regarding these emerging food technologies.” It went on to assert the USDA’s jurisdiction over cultured meat because, well, cultured meat is food, after all.

In reaction to the FDA’s announcement today, The Good Food Institute, which helps promote the work being done on clean meat, released a statement of its own saying “We are heartened to see that FDA is engaged in thinking through how clean meat can come to market under the existing regulatory framework. We are also encouraged that the FDA commissioner has acknowledged the benefits of clean meat, including animal welfare and environmental impacts. The United States has a robust food regulatory regime that is more than capable of ensuring that clean meat is safe and truthfully labeled.”

Speaking of labels, the FDA said this meeting will also include what we should actually label lab-grown meat. Cultured meat has raised the hackles of traditional meat producers who do not want the waters of what we consume muddied. Earlier this year, the United States Cattlemen’s Association filed a petition with the USDA asking for beef labeling requirements. The Cattlemen were specifically asking that “…any product labeled as “beef” come from cattle that have been born, raised, and harvested in the traditional manner, rather than coming from alternative sources such as a synthetic product from plant, insects, or other non-animal components and any product grown in labs from animal cells.”

If our recent “Future of Meat” meetup in Seattle is any indication, the public meeting next month promises to be a rousing event, and more importantly, the start of a broader discussion around alternative meats. If you’re going, be sure to drop us a line and tell us how it went.

Tyson Leads $2.2 Million Investment for Israeli Startup Future Meat

Tyson just announced a new name on the list of alterna-meat manufacturers it backs: Future Meat.

Tyson co-led the Israeli based startup’s $2.2 million seed round, in which the Neto Group, S2G Ventures, BitsXBites, and Agrinnovation also participated.

Future Meat manufactures animal fat and muscle cells for meat without ever having to actually raise and slaughter animals, and without genetic modification. Right now, this is a fairly expensive process: current production costs are $10,000 per kilogram, according to the company’s Chief Scientist, Yaakov Nahmias.”We redesigned the manufacturing process until we brought it down to $800 per kilogram today, with a clear roadmap to $5-10 per kg by 2020,” he said in a press release. 

If Future Meat can make that cost efficiency a reality, it could very well be an enormous advantage for the company in terms of how it stacks up to competitors. And as one expert noted earlier this year, price and taste are two crucial factors for any company looking to make an impact in alterna meats.

The company is also looking to get away from using fetal bovine serum, which is widely known as the key to lab-grown meat right now. No doubt some of the new funds—which Future Meat says are for engineering activities and biological research—will go into developing an alternative element. Future Meat is currently looking for engineers, chefs, and scientists.

The company is one of a growing number of startups and initiatives making alternative forms of meat a reality. Memphis Meats, another Tyson investment, also makes lab-grown meat and raised an undisclosed sum at the beginning of 2018. And last summer, JUST (formerly Hampton Creek), said it would bring lab-grown meat to market by the end of this year. There’s also Integriculture, who not only makes clean meat but is also trying to develop “agricultural-scale cell culture” for uses beyond food.

Meanwhile, it seems there’s a “clean meat revolution” happening in Israel. The country is home to not just Future meat, but also SuperMeat, who recently raised $3 million Meanwhile, Soglowek, a big-time meat producer in Israel, just announced its plans to donate 20 percent of profits to SuperMeat, in addition to launching its own plant-based meat label.

None of this is very coincidental, since Israel is both a leader in tissue engineering and home to the largest number of vegans per capita in the world. And with companies like Tyson and Soglowek backing both lab-grown and plant-based meat concepts, it’s looking like the future of meat is less of an either-or scenario and more about finding the most sustainable, cost-effective, and tasty alternative.

 

 

What’s in a Name (for Lab-grown Meat)?

A classic Portlandia sketch is one about the organic chicken served in a restaurant. In it, Fred Armisen and Carrie Brownstein ask a server increasingly specific questions about the origins of the poultry they are about to order.

If you thought choosing between organic, grass-fed, free-range, GMO, and locally sourced animal proteins was tough, just wait a few years, because the rise of lab-grown meats is going to add an entirely new layer of complexity to what and how we label our meat choices.

Portlandia - In the restaurant

Lab grown meats aren’t even widely available yet, but they’re enough of a concern that the United States Cattlemen’s Association (USCA) filed a petition with the USDA Food Safety and Inspection Service, asking for new beef labeling requirements.

From the USCA’s petition:

USCA requests that FSIS limit the definition of beef to product from cattle born, raised, and harvested in the traditional manner. Specifically, FSIS should require that any product labeled as “beef” come from cattle that have been born, raised, and harvested in the traditional manner, rather than coming from alternative sources such as a synthetic product from plant, insects, or other non-animal components and any product grown in labs from animal cells.

The USCA wants to make sure that anything labeled “beef” or “meat” in your grocery store or restaurant comes straight from a once-living cow, without a stopover in a lab.

But you can understand why the USCA might have a, well, beef with these newcomers, as lab-grown meat has received a lot of investor interest recently. Just last week, Tyson Foods announced it had invested an undisclosed sum of money into Memphis Meats, which also counts Cargill and Bill Gates among its investors. Then there’s SuperMeat, the Israeli company that raised $3 million last month for its lab-grown chicken. And lest we forget, Leonardo DiCaprio invested in Beyond Meat last summer.

Before we go any further, let’s pause to accept--and then set aside--the larger moral and philosophical issues that we will have to wrestle with as lab-grown meats become more mainstream. Those are very real, and deserve their own blog post. But before we can even start to have a serious discussion about those issues, we need to solve the basic question about what names we’ll even use.

First, there’s the big question of what we call the entire category. “Lab meat” or “cultured meat” or “clean meat” are options, and each come with their own set of implications. For example, does “clean meat” mean everything else is “dirty?”

From there, things get more complex. Even among just Memphis Meats and SuperMeat, there will different labeling issues. Both currently use animal serum to grow their lab-cultured meat, but both are also working on methods that don’t require any animal byproduct. Each version will require their own label to give conscientious consumers more informed decisions (and to provide a marketing hook). Then there’s Beyond Meat, which isn’t meat at all but made from pea-protein—but is sold in the meat aisle at the grocery stores.

Now imagine going to the store to buy a burger in a couple of years. Your options will be ground beef from once-alive cows, animal serum-based lab meat, non-animal-serum lab meat, and plant-based patties that “bleed.” One can only imagine how new sub-categories will pop up to match existing labels such as “organic,” “non-GMO,” and “local.”

And that doesn’t even touch on the animal proteins being grown from other animals such as SuperMeat’s chicken and Finless Foods’ lab grown fish.

It’s a lot to think about, and we won’t solve it all here. In fact, it’s a topic I’m sure we’ll be discussing a lot here as new products come to market, names are tested and customers begin to show their preferences.

Personally, I’m excited for the expanded options and can’t wait to try them all. But what do you think? How should new lab-grown meats be labeled? Does the USCA have a legitimate point? Leave a comment below and let us know.

Lab-Grown Meat Just Got Another Shot of Investment

This week, Tyson Foods’ venture capital arm invested an undisclosed sum into San Francisco-based Memphis Meats, who is one of a few different companies developing lab-grown, cultured-meat alternatives.

Tyson joins DFJ Venture Capital, Bill Gates, Atomico, billionaires Suzy and Jack Welch, and several other investors. Those parties, along with heavyweight food producer Cargill, led a Series A funding round for Memphis Meats this past August that totaled $22 million.

Memphis Meats unveiled the world’s first cultured meatball in 2016, which was followed by the world’s first cultured poultry in 2017. The goal behind such products, along with those from companies like Mosa Meats, Finless Foods, SuperMeat, and Hampton Creek, is to offer consumers all the benefits of real meat without the environmental damages and foodborne illnesses associated with it.

To get it’s product, Memphis Meats uses on an ingredient called fetal bovine serum, a fascinating and slightly gross substance extracted from cow fetuses. The process of using fetal bovine serum won’t win the vegans over anytime soon, but it does enable the creation of an animal protein without the greenhouse gasses, deforestation, and host of other issues associated with raising livestock.

But cultured meat is expensive to produce, whether using fetal bovine serum or an animal-free method, as Memphis Meats is purportedly working on. Consider Mosa’s 1.2 million-per-pound lab-grown burger unveiled in 2013. And while the price of cultured meat is said to have dropped 99% since then, it’s still not low enough to make these products truly scalable (unless you’re okay with $6,000 chickens).

It’s technology that will eventually enable that scale. SuperMeat, for example, is developing technology to eliminate the need for animal serum. Finless Foods, meanwhile, has slashed prices by 50 percent and plans to have an affordable lab-grown bluefin tuna available by 2019. Memphis Meats aims to bring its product to market in 2021.

Lower costs will also make cultured meat a more realistic competitor to traditional meat products. Consumers spend about $1 trillion on meat globally, and demand is expected to double over the next few decades. Many are also betting on taste as the element that will convince traditional meat eaters to try alternatives. But it seems likely that alternative-meat producers will also need to offer competitively priced products in order to entice grill masters, tailgaters, and other die-hards.

I expect the future of alterna meat will be a combination of both lab-grown and plant-based products. Tyson’s investment in Memphis Meats also suggests we may see some acquisitions in the future, as more and more companies look to combine traditional meat products with science and technology to give the world its much-needed calories.

Next Up In Israeli Foodtech: Pesticides, Healthier Fruit Juice

As foodtech innovation goes, Israeli startup hub The Kitchen definitely has an eye for the “hot button” issues of in the food world, whether it’s sustainability, accessibility, better production, or health. It’s already invested in Meat the Future, who wants to find a better way to provide meat products to the world, and Amai Proteins, who uses biotech to create more environmentally friendly taste proteins.

The hub’s latest two investments, which were just announced, continue that trend, with projects that address possibly two of the most hotly discussed topics of the day: pesticides and sugar.

Inspecto has developed a portable kit that can be used for early detection of pesticides and other contaminants in food. The company claims its product will, once it hits the market, provide a much more affordable way to detect such things. Users operate a portable scanner to detect pesticides or contaminants, then analyze the results, which they get in real time. There’s no sending samples to a lab or getting other third parties involved.

Inspecto also wants to make the kit available up and down the food supply chain. Farmers would be able to measure the amount of pesticide residue on crops and ensure the levels adhere to regulations. Supermarkets could use the device to check for contaminated products before they hit the shelves. There’s even the possibility of using it at border patrol, so that food with contaminants or high pesticide levels can’t enter the country.

Inspecto is currently testing two pilot cases of its product: one in partnership with Strauss’s coffee program, and one with Shinho, a Chinese condiment company. The company wants to have kits available to customers within six to 12 months.

Meanwhile, Better Juice is tackling the ongoing concerns about sugar in fruit juice—a topic debated by everyone from medical practitioners to news organizations and soccer moms.

The startup is using sugar-reduction technology to create an enzymatic process that joins the sugar molecules in fruit juice, so that they form one long chain of fibers or carbohydrates. The result is a low-sugar, high-fiber juice, which basically solves the two biggest gripes about fruit juice out there right now.

The technology is currently in beta form, and Better Juice has used it on apple and orange juice. No word yet on the juice’s actual tastes or when it might become a more widely available process, but the mere fact that it’s possible to get low-sugar, high-fiber juice is an encouraging thought.

Outside of those two companies, Israel in general is becoming an important center for food technology, with some even claiming it’s in “the top five of countries in terms of food-tech innovation.” Late last year, researchers as the Hebrew University of Jerusalem introduced a patent-pending process for 3D-printing entire meals using nanocellulose. Just this month, SuperMeat raised $3 million in funding for its lab-made chicken. And The Kitchen has other investments in tech companies that address everything from food safety to finding alternative protein in fruit fly larvae.

“I am particularly interested to look at how agricultural and food ventures will transition to the digital world, adopting technologies such as machine learning and blockchain as the entire food industry becomes more advanced,” one Israeli VC recently noted. Given all these new developments, there should be plenty to watch over the next 12 months.