Close Ad

The Spoon

Daily news and analysis about the food tech revolution

Suvie

Smart Kitchen Roundup: Suvie Adds Air Fry to Cooking Robot, Combustion Launches ‘MeatNet Cloud’

It’s been a quiet summer in the world of kitchen tech, but over the past week, some interesting news has dropped. Here’s a roundup of the stories from this past week:

Suvie Rolls Out Suvie 3.0 Plus With Airfry

Suvie, the company behind the multi-zone kitchen cooking appliance with built-in refrigeration, announced today the launch of its Suvie 3.0 Plus. The 3.0 Plus adds air-frying capabilities to the appliance, powered by the addition of dual convection fans, one in each cooking zone. This means users of the new model can air fry in one zone while using any one of the other 15 cooking modes in the other zone.

According to CEO Robin Liss, the addition of air frying was in part due to feedback from the Suvie community. Liss says they’ve added other new features, including a new ‘ Mix & Match’ mode that allows users to to prepare different meals in each zone simultaneously.

“A lot of people like to have a Chinese takeout night,” Liss told The Spoon. They’ll buy orange chicken and maybe Mongolian beef, and you can cook the orange chicken in the top zone and the Mongolian beef in the bottom zone. Mix and Match mode lets you do that.”

The new Suvie 3.0 Plus will be priced at $429 with a meal subscription plan. The company will also continue to sell the Suvie 3.0 base model, which will remain at $299 with a meal plan. Liss says they hope to ship the new model to customers in late September.

Combustion Adds ‘MeatNet Cloud’ and SafeCook

Combustion, the maker of the Predictive Thermometer, announced this week that they have added two new features to the 8-sensor device: MeatNet Cloud connectivity and SafeCook.

If you’re wondering what the heck MeatNet is, it’s Combustion’s trademarked term for its ad hoc Bluetooth network that connects its thermometer, the Combustion display and the app on a smartphone. With the addition of MeatNet Cloud, Combustion thermometer users can now monitor a cook live and in real-time from anywhere.

To enable MeatNet Cloud, you have to jump through a few set-up hoops. You’ll have to enable a smartphone or table device as a bridge (the Combustion thermometer only has Bluetooth, it needs a Wi-Fi powered device to deliver the cooking data to the cloud), and once your bridge device is connected (and left at home when you leave), users can monitor the state of the cook with another mobile device while they are taking a run to the store to get some BBQ sauce or wood chips for their smoker.

Combustion also announced the addition of SafeCook, which the company says “uses “integrated” or cumulative bacterial destruction to determine food safety. It adds up the bacterial body count at every step in the cooking process.” This means that Combustion has essentially incorporated all the recommended USDA and FDA temperatures into the app for each type of meat needed to ensure that bacteria is effectively killed. Users who turn on the SafeCook feature will be alerted when the food is safe to eat.

Combustion CEO Chris Young often creates elaborate (and fun to watch) videos around specific topics his company is working on, and this mission to kill food bacteria is no exception. You can check out his new video about how to balance the fine line between making sure your food is cooked enough to kill any bacteria and not overly dry.

Nymble Offloads AI to Cloud and Adds New Features as It Inches Toward Manufactuing

Cooking robot startup Nymble sent out an update this week on new features and their plan to start shipping their cooking robot to customers later this month.

According to the update sent by company CEO Raghav Gupta, the company recently enabled the Nymble cooking robot to offload AI compute to the cloud. The company’s AI, which is fairly straightforward machine learning that enables the appliance to optimize cooking and understand specific routines and preferences of users, has up to this point run on a small model embedded in the appliance. Nymble now says that it AI computation can now be run in the cloud on its larger and faster AI model (which it dubs ‘Teacher’). In the case of slow connectivity, Nymble says that AI compute will run locally on the appliance in its scaled-down AI model (dubbed ‘Student’).

In addition to its addition of cloud AI compute, Nymble has also enabled users to find recipes based on dietary preferences and allergen restrictions and to skip instruction steps in a guided recipe (which, according to the company, was a top request among its beta testers).

These updates come as the company nears the ship date for its cooking robot. According to Gupta, the Nymble robot will start mass production later this month.

Suvie Introduces Third Generation ‘Cool to Cook’ Countertop Appliance

Today Suvie, a Boston-based kitchen appliance and food delivery startup, announced its third-generation cooking appliance.

The Suvie 3, which comes just a year and a half after its second generation cooking robot, features four major upgrades according to company CEO Robin Liss:

Smaller footprint. The Suvie 3 is 10% smaller than the previous generation. With its shorter stature, Liss says the Suvie 3 can now fit under most any kitchen cabinet.

Improved aesthetic design. The Suvie 3 features a lot of stainless steel and, compared to previous generations, looks more like a traditional countertop cooking appliance.

Increased cooking capacity. Even with a smaller exterior, Suvie squeezed in more cooking capacity. According to Liss, the new appliance has 36% more cooking volume than the previous generation.

“This means you can comfortably feed four plus adults with one meal cooked in the Suvie,” Liss said.

Cool to Cook is now available on all cooking modes. With previous generations, Suvie users could only schedule cooks with lower-temperature cook modes (sous vide, steam, etc). With the gen 2, the user needed to push a cook button on the appliance itself to initiate a higher temperature cooking mode (bake, broil, etc.). With the third-generation Suvie, users can remotely initiate cooking across all cooking modes.

Liss admits announcing a new generation cooking appliance less than a year and a half after they started shipping the current generation is a short turnaround. According to Liss, one reason is that hardware development cycles take a long time, and they felt they needed to start building the ‘what’s-next’ as soon as the new model ships.

“We knew people wanted a smaller device, and we knew customers wanted cool to cook in all modes, but we knew it was gonna take us some time to get those features designed and optimized.”

Liss and the Suvie team felt enabling cool to cook across all cooking modes would take some time to get the approval of industry safety watchers, so the company spent much of the past year and a half involved working closely with UL to make sure all-mode cool to cook got greenlighted.

And so now, the first batch of Suvie 3s will leave the factory in China next week. According to Suvie, those who order immediately should get their units within 5-8 weeks.

To start, the company will sell a bundled package that includes both the Suvie 3 main unit and the accompanying starch cooker for $799 (there was no re-design on the starch cooker). The company plans to eventually sell the Suvie 3 on its own for $399 with a subscription to Suvie’s meal delivery service. The company will also offer discounts on the latest model for past Suvie customers.

According to Liss, an “overwhelming majority” of Suvie users subscribe to the company’s meal delivery service. She says the company has sold over 15 thousand second-generation Suvies and the typical customer profile is a dual-income family with kids who are too busy to cook. While Liss wouldn’t disclose exact revenue splits, she told me that the company’s revenue is “roughly” half and half between its hardware and food business.

“We think that it’s good to have a balanced business with a strong appliance business and a strong meal business,” Liss said. “We do that because we think that to deliver some cutting edge technology, we need to have the customer interest to do these advanced features.”

Suvie’s focus on the continuous development of new hardware contrasts with Tovala, another cooking appliance/food delivery startup. While Tovala has done some minor modifications its current generation cooking appliance, the Chicago-based startup is essentially still selling the same oven it introduced four years ago. In about the same time span, Suvie has introduced three different models.

According to Liss, Suvie’s fast pace of hardware development is an essential part of its mission as a company.

“That’s the company we’ve built, which is different than a lot of hardware startups,” Liss said. “A lot of hardware startups at their core are really taking an existing product and maybe changing the design and adding some software to it. We decided that we wanted to change the way dinner was made. So we invented countertop, ‘cool to cook’ multizone appliances.”

It remains to be seen how existing Suvie customers will react to the announcement of a new generation appliance so soon after they received their gen 2 models, many of them over the past few months. Liss says the company will give discounts to existing customers who want to upgrade to the new Suvie model.

The Kitchen 2030: How Food & Cooking Will Change in the Future (Video)

If you’ve been following The Spoon since the early days of 2015, you might remember that our flagship event that started it all was the Smart Kitchen Summit. Dedicated to the quiet revolution that was happening in the consumer kitchen, SKS became the event to examine the tech disruption upending business models and changing the way we source, cook and eat our food forever.

So it was fitting that our opening panel at the first CES Food Tech Conference was “The Kitchen 2030: How Food & Cooking Will Change in the Future,” featuring some of the leading companies in the kitchen and appliance industries. The panel discussion was hosted by Michael Wolf, CEO and founder of The Spoon and included Khalid Aboujassoum, Founder & CEO of Else Labs, Dochul Choi, Senior Vice President at Samsung, Robin Liss, CEO at Suvie and Kai Schaeffner, executive at Vorwerk (Thermomix).

The panel talked about where and how cooking, storing and even shopping for foods has shifted in the last several years; with more transparency and information about the foods we eat, the digitization of the recipe, guided cooking features and a whole new wave of kitchen appliances that may change the entire layout and function of the consumer kitchen.

“The Kitchen 2030” panel can be viewed in its entirety below — leave a comment with your predictions for the next decade of innovation in the connected kitchen.

CES 2022: As LG and Others Embrace Steam, Could 2022 Be The Year of Steam Cooking?

When asked at Smart Kitchen Summit in 2017 what appliance he was waiting for to make its way to the consumer kitchen, award-winning chef Philip Tessier said, “the combi oven.”

As it turns out, Tessier wasn’t the only chef that day who thought a steam-powered consumer kitchen was a good idea. When asked the same question a couple of minutes later, Serious Eats’ Kenji López-Alt agreed.

“I was going to say combi ovens too,” said López-Alt.

The combi oven, also known as combi steamer, combines traditional convection (dry) heating and moist heat using steam to enable the cook to do all sorts of things they can’t do with traditional ovens: Sous vide cooking, steaming vegetables, and baking moist delicious bread to name a few.

While steam cooking has been a long-time fixture in pro kitchens, it has never taken off in a big way in the consumer kitchen. But that might be changing. In 2020, Anova finally started shipping their countertop Precision Oven, and the critics embraced it. Since that time, the company has had trouble keeping the $599 appliance in stock.

Other upstarts such as Tovala and Suvie are also bringing different spins on steam-powered cooking to consumers. And LG, which introduced steam cooking into their convection ovens in 2018, is now adding Steam Cook functionality to the microwave.

In some ways, steam cooking is following the same early path pioneered by sous vide circulators. Like sous vide, steam cooking is a technique long-embraced in the pro kitchen, and it is also finally reaching consumer price points and showing up in friendlier form factors.

However, while sales of sous vide circulators eventually hit a wall because most consumers didn’t have the patience to cook meat in water baths for hours on end, my guess is steam cooking has a much wider appeal. A big reason is that unlike sous vide, steam cooking arrives in the kitchen via traditional-looking appliances (not to mention steam ovens like Anova’s allow you cook sous vide without the water bath or the plastic bag).

If 2021 was the year air-fry was everywhere, I suspect in 2022 we might begin to see the year the chefs get their wish and steam cooking begins to enter the mainstream.

Suvie Debuts Second Generation Countertop ‘Cooking Robot’

Suvie, a maker of smart automated cooking appliances for the home, has debuted its second generation appliance, the eponymous Suvie 2.0.

So what’s different about the first and second generation Suvie? A whole bunch.

First things first: Suvie 2 is a heck of a lot smaller. That’s mainly because the second generation appliance has reduced the Suvie from being a four-chamber cooking appliance to a two-chamber machine. This change is made possible because each cooking chamber is now multifunctional, which means instead of having chamber specifically for sauce, protein or veggies, each of the two chambers can broil, steam, sous vide, slow cook as well as roast and bake (these last two cooking modes are new to the Suvie 2).

And just like the first machine, the Suvie 2 has a built in compressor-based refrigerator that chills the food until is is ready to cook. This was one of the draws of the original Suvie — being able to store your food safely in the machine while you were out all day, until it was time to cook it.

While the Suvie 2 has a smaller countertop footprint, the cooking capacity per chamber has actually gone up. According to Suvie CEO Robin Liss, cooking pans are 21% larger than in the previous generation.

To help slim down the new appliance, Suvie also removed the “starch’ chamber and created a separate, optional Starch Cooker. The new add-on, which Liss affectionately called “starchie” (but insisted is not the official name), features the same “patented” autodrain capability and can cook rice, pasta, beans and other starchy foods.

The new Suvie will be available for a pre-order price of $399 for the main unit, and $300 for the starch cooking add-on. MSRP for the core unit will be $800. According to Suvie, the company will also offer a significant discount to customers of the first gen Suvie who want to upgrade.

Just as with the first gen appliance, the user will be able to cook Suvie-originated meals or their own food, but with the addition of quartz broiler heating elements (the same type of heating elements used by the popular Breville toaster ovens), which enables more consistent heating and allows for the user to bake and broil food.

To fund the rollout of the new Suvie, company Liss told The Spoon the company has raised a $11 million in seed funding (they previously has raised $725 thousand on Kickstarter). That funding will also help the company continue to expand its associated meal service.

The new funding and the debut of a second generation Suvie is a bright spot in a kitchen tech market that has seen some consolidation over the past few years. Since Electrolux’s acquisition of Anova for a quarter of a billion in 2017, the few exits for venture-funded kitchen tech startups have relatively quiet (like ChefSteps, Brava and June), while others – like Nomiku and Sansaire – have shut their doors.

Interestingly, the two startups still making a go of it in this space both eyed the pairing of cooking appliances with meal delivery, a business model that has the potential of long-term recurring revenue for companies also competing in what is a highly cost-competitive hardware market. For its part, Tovala announced a new $30 million funding round this month, less than a year after its previous round.

If you’d like to buy the new Suvie, you can pick it up now and, according to Liss, the product will begin shipping in twelve to fourteen weeks.

You can see the Suvie in action below.

Suvie’s Refrigerator + Connected Cooking Device Ships, but Retail Price Doubles

Suvie, the crowdfunded refrigerator + four-zone cooking appliance, announced today via email that the company shipped the first of its reward units to early backers. In a world where many Kickstarted projects never see the light of day, this is news in and of itself.

But what caught our eye about the announcement wasn’t just that Suvie is now shipping — it’s how much the device will cost at retail: $1,199. This is basically double the $599 the company originally said it would sell for. We aren’t sure exactly when the Suvie got more expensive, but its price point is important as it squares off against a raft of smart cooking devices that are already on the market, and in some cases, are already on their second generation.

To be fair, we thought $599 seemed remarkably low for what the Suvie does. Aimed at busy families, Suvie offers both an automated cooking appliance as well as a customized meal kit subscription. The hook for Suvie is that you scan the meal’s code, load it into the device before you leave for work and it will stay chilled at food safe temperatures until it is scheduled to cook. At which point, its four-zone heating simultaneously cooks each ingredient (starch, protein, vegetable) in separate compartments at different temperatures so the entire meal is ready when you get home.

But the leap to twelve hundred dollars is a steep one, and indicates either something didn’t go as planned or serious production issues arose along the way. We reached out to Suvie for clarification and will update when we hear back. (UPDATE: See the response from Suvie Co-Founder and CEO, Robin Liss below)

Regardless of why the price jumped, the point is Suvie is now the priciest of its cohort of countertop connected cooking devices. The Brava, which also does multi-zone cooking, is $995, the second-gen June is $599 and the second-gen Tovala is $349.

And that’s just the hardware. Suvie’s meal plans run $10 – $12 per serving. That means the cost to feed a family can get pretty expensive pretty quick. Suvie can make non-meal plan recipes, but they don’t appear to offer the same everything-is-done-at-the-same-time convenience after this article published Liss told me that non-meal plan recipes still finish at the same time. While Brava has meal plans, it cooks ingredients you buy at the store just as easily, and Tovala is expanding beyond its meal plan and becoming more of a platform.

Again, the Suvie does both cooling and cooking, so it’s a bit of a different value proposition. But as we’ve noted before, there is limited space on a kitchen counter. If people have already purchased one of these other devices (plus meal plan), will they pony up to purchase another cooking appliance, especially one built for its own meal subscription?

Update from Suvie Co-Founder and CEO, Robin Liss:

We’re starting to ship Kickstarter units, that’s what the announcement is about, we’re still taking pre-orders for later deliveries. We have amazing Kickstarter backers who have been incredibly supportive, and we’re going to continue to gather their feedback and refine the meals and online experience even more. Since demand has been much larger than we could have ever anticipated, there’s still a pretty long wait time to get a Suvie if you’re not a Kickstarter backer or an early website pre-order customer. However, you can pre-order now and get them before they go on sale in retail.

As for the pricing: We’re a new appliance company, and, throughout the development process, quite a few components and technologies turned out to be more expensive than we anticipated – that’s just the honest bottom line. We were probably too optimistic on the price, and, I’m sorry if it’s disappointed people. This advanced technology has been a bit more costly to produce than we initially anticipated. The Suvie kitchen robot has the components of both a refrigerator, a steamer, a slow cooker, sous vide device and an oven all in one. There’s nothing else like it on the market. The upside of this development process has been that we’ve also rolled out many new features, including a Slow Cook mode that really expands the types of meals Suvie can make. We think the Suvie we’re shipping can do a lot more than the original vision we set out 16 months ago – so we hope our consumers see that benefit as well.

Suvie Refrigerator+Four-Zone Cooker Makes Public Debut at Food Tech Live

Suvie, the connected countertop appliance that refrigerates your food and uses four-zone cooking to automatically have it ready for you when you want it, made its first official debut to the public this evening at The Spoon’s first ever Food Tech Live event in Las Vegas.

We’ve been following Suvie ever since it blasted through its Kickstarter goal last year, and were excited to see what will be a production machine. Check out this video with Suvie Co-Founder and CEO Robin Liss as she shows off the device and walks us through how it works.

Suvie Debuts at Food Tech Live in Las Vegas

Brava Comes Out of Stealth, Introduces Oven That Cooks With Light

Today Brava, a smart kitchen startup based in Redwood City, California, announced their first product.

Called the Brava, the eponymously named oven can reach temperatures of 500 degrees within seconds and is supposed to use less energy during a cook session than a typical oven uses during preheating, all by cooking with high-intensity light technology that had previously been used in industrial applications like heating metal and semiconductors.

The Brava oven, the company says, is “the future of cooking.”

But I’m getting ahead of myself. Let’s go back to the beginning of the story.

Cooking For Mom

The company had its origins six years ago when one of the cofounders, Dan Yue, was having a holiday dinner with his parents and watched as his mom spent most of her time preparing the meal in the kitchen.

At the time, Yue was transitioning from away from the social gaming industry, where he was the founding CEO of a company called Playdom.  Yue’s company was acquired by Disney and Yue had some time on his hands, so he started thinking about a new kind of oven that could help someone like his mom spend more time with her family and not have to bounce back and forth to the kitchen.

It was pretty early, and so the idea of a smart oven was new, but even back then Yue knew the oven should be more than smart. He thought it should also be better than traditional ovens by making cooking more convenient and approachable.

The idea stuck with Yue, but he soon became preoccupied with another new company he had started in the food space (meal kit company Green Chef), and it wasn’t long before he put the idea for a new oven on the back burner.

It would be a few years later before the idea got new momentum, which would come in the form of Yue’s former high school classmate Thomas Cheng. When Yue told Cheng about his idea, what became Brava almost seemed preordained since Cheng had been investigating new heating technologies. Before that, Cheng had also been working with smart home startup August helping to develop the company’s smart lock technology but was looking for a new challenge.

Yue was still busy with Green Chef, so it would be Cheng who would spend almost the entire next year in a garage working on developing early prototypes of what would become the Brava oven, experimenting with high-intensity lights, which up to that point had largely been used to heat metal.

It wasn’t long before these experiments led Cheng and Yue believe they were onto something. They thought they could build a “different kind of oven.”

A New Kind Of Oven

Back in the fall of 2016, Brava had just reeled in a $12 million funding round and boasted an all-start founder team that included August’s former head of hardware (Cheng), the founding CEO of Playdom (Yue) and an ex-Samsung/Disney executive named John Pleasants, who would become the company’s CEO.

But Brava was in stealth and that would pretty much be all the news the company revealed for the next two years. So when the company invited me down to visit their lab and see the top-secret project they’d been working on for the past couple years, it was an offer I couldn’t refuse.

I’d already known a few things going in:

Of course, I also knew Brava isn’t the first company interested in recreating cooking. It’d been an interesting few years in the world of food tech, and we’ve seen a variety of new and interesting approaches to rethinking the oven.

First, there was June, who made a smart oven with machine vision and software to create more precise cooking sessions. Then there was Tovala, who paired a smart steam oven with a food delivery service. Last fall Miele introduced the first consumer oven to use RF solid state technology, while this year I discovered a company called Markov had been issued a few patents to essentially make a smarter microwave. This year we also learned about Suvie, a four-chamber cooking robot that utilized a unique water routing technology to apply heat and steam food.

The lobby at Brava

So when I arrived at Brava’s nondescript office in Redwood City, I was eager to learn more about exactly how the company had developed an entirely new way to cook. I checked in the lobby and was soon greeted by company CEO John Pleasants, who led me into a large room where about a dozen or so busy workers, not surprisingly, looked like they were preparing to launch a new product in a couple of weeks.

We made our way into a conference room, and we started to talk about the product.

Pleasants told me about his early days with the company and how they’d started out working in a house (“it was very much like the show Silicon Valley”) until they moved into this office building. He gave me a presentation which featured an overview of the new oven, and he talked about who he thought was the target market (he sees two main groups to start: tech-forward consumers who love food and anyone who doesn’t think cooking at home is a viable option). We even ate some food cooked in the oven (crisped cheese) that was tasty.

Before long, we got up to look at the oven.

Brava prototypes

Here’s where I was introduced to Thomas Cheng, now the company’s CTO.

During those early days in the garage, Cheng worked on prototype after prototype, most of which I saw when he took me over to a wall where they had lined all of them up on a table.  There were probably ten or so prototypes, progressing from the first that looked something like a college science project to the final version that was pretty close to the final production version.

Cheng talked about those days working in the garage and how he experimented with the light-heating technology to figure out how to use it. The intensity of heat was so high (“I remember trying to simulate frying, and I blackened my fries in like two seconds”), so it would take some work to figure out how to apply it in a consumer oven.

Part of the answer would be advanced sensors.

“Heaters are kinda useless by themselves,” explained Cheng. He walked me over to another table with a variety of sensor probes on it, and he picked one up.

Brava probe sensor prototypes

“This sensor probe is made of platinum, manufactured in Switzerland and mounted in gold alloy,” said Cheng. “It’s kinda pricey, but it has the performance.”

Cheng explained that the oven needed this pricey probe in the final production model because the company’s heating technology needed a guidance system to apply the heat.

The sensor probe, combined with the oven’s internal camera, send information to the oven’s computational engine, which then guides how the heat should be applied in near real time.

“Part of the magic of Pure Light cooking is we can move from pan searing to direct energy transfer to bake within three seconds,” said Cheng. “It’s almost like having an oven, an induction skillet and a special light cooking device with a robot mediating between these things.”

It sounded neat, but I was still curious about how the light heating technology actually worked. This was when Cheng showed me his whiteboard.

Brava’s technology explained (kinda)

The whiteboard had a hand-drawn version of what is the visible spectrum. Cheng described how the Brava used different wavelengths along this spectrum from the Brava’s light bulbs to apply heat either indirectly to the food for baking emulation using longer wavelengths (“that’s how we do baking emulation like a toaster oven”) to smaller wavelengths where the photons hit the heating tray directly (“this is how we emulated induction skillet heating”).

Needless to say, it’s complicated. I asked Cheng if they’d written a white paper on the technology to explain it, and they said their patent applications went in depth into the tech (feel free to dive in).

Just as my brain reached the midway point between fried and scrambled as I tried to understand the explanation for manipulating light wavelengths for the purposes of cooking food, Cheng and Pleasants asked if I’d like to try some food. I quickly said yes.

Cooking With Light

They took me into the company’s test kitchen where I was introduced to the culinary team. They were standing a row of long metal tables that had Bravas on top and trays of food ready to go into the oven.

Cooking with the Brava

Pleasants explained the culinary team spends its days preparing different types of foods and concocting recipes that the Brava oven can use. Because the technology is completely different from traditional ovens, the culinary team had to with the hardware and software teams to create cooking parameters for each type of food and specific guided cooking recipes to help guide the users of the oven.

In short, I was now in the place where the company honed the raw power of light-powered cooking into a polished user experience.

Lindsay West, a chef by training who had previously worked with Sur La Table and now part of Brava’s culinary team, walked me through the features of the Brava and explained their development process. Another culinary member showed me how to start a cook and make sure the food is correctly placed on the tray.

The Brava user interface was fairly straightforward, a small color touchscreen display that allowed you to program a cook, as well as instructional videos to show you specifics for each recipe. In short, the Brava user interface is heavy on guided cooking.

You can see us walking through the interface and inserting food into the Brava in the video below:

Then they fed me.

The food was good. It included salmon (moist), steak (tasted like sous vide cooked) and even ice cream (it was at this moment I was ready to declare the Brava a miracle machine, at least until West told me they’d only roasted the strawberry topping for the ice cream).

A Brava cooked meal

Of course, any demo prepared with a chef in a room is going to be good, but from what I could tell the Brava cooked all the meals, did it quickly and they tasted delicious.

Building A Brand

By now we were near the end of my visit. We discussed things like business models and talked about the food delivery service they’ll be offering (with Chef’d) and how all their food will be locally sourced and high quality.

As we talked, I thought about how the company seemed like it had the potential to create a new type of cooking appliance. But at the same time, I knew that developing new companies in mature hardware markets is really difficult. Not only do you have to compete with bigger, more deep-pocketed incumbents, but you have to face other startups trying to do that same thing. Sonos, which most would agree reinvented how we think about home audio – is currently struggling to get an IPO off the ground after being beaten to a pulp by the Amazon Echo over the past couple years.

I asked Pleasants about why they thought they could be different and why they don’t just license their technology to a big appliance maker.

“We think we have something special and we think we can build a brand,” he said.

Maybe I was just still under the influence of a tasty lunch, but as Pleasants said it, it didn’t seem all that ridiculous. After all, microwave ovens sit in pretty much every home nowadays, something that wasn’t the case in the 1960s.  It had been a long time since the dawn of the microwave era and, at some point, new innovations will come along and get adopted.

Will that next-generation heating technology be cooking with light? Too soon to say.  I do think that at some point the company should license the technology to established brands like a Whirlpool or Electrolux and Pleasants seemed open to it … in time. But first, he thinks the company can build a brand.

“I think everyone in this company believes we can be a multi-billion dollar company that is changing the way we cook and eat at home,” he said.

If you want to hear Brava CEO John Pleasants tell the story of Brava, make sure to be at the Smart Kitchen Summit. 

Video: Regional Perspectives on the Connected Kitchen Market

At Smart Kitchen Summit Europe last month, a topic on everyone’s mind was the future of the connected kitchen market.

In fact, we had a whole panel devoted to analyzing the regional perspectives of the smart kitchen marketplace: Chris Albrecht of The Spoon moderated the conversation between Holger Henke of Cuicinale, Robin Liss of Suvie, and Miles Woodroffe of Cookpad, Ltd.

The speakers explored the evolving role of voice assistants, regional perspectives across Europe, Asia and North America on the smart kitchen, and what the consumer really wants (to save time and money).

Watch the full video of the panel below.

If you want to hear more deep-dive analysis on the connected kitchen from people in the business, join us at the Smart Kitchen Summit in Seattle this October!

Smart Kitchen News Roundup: Mellow Updates, Pico(Cold)Brews, Spinn Spins

There’s been a bunch of news about smart kitchen products lately, so I thought I’d do a quick roundup:

Mellow Updates Software To Address Cooling Concerns

Mellow, a sous vide appliance that utilizes an internal refrigeration unit to cool food until a user is ready to cook, has updated its software to address concerns about the product’s ability to cool food quickly enough. In a January review for Wired, food writer Joe Ray gave the Mellow a brutal 1/10 review because he said the Mellow couldn’t bring the food’s temperature below a USDA recommended 40 degrees Fahrenheit in two hours, meaning the product was a potential food poisoning risk. It appears Mellow was paying attention because the company just released a software update that prompts the user to add ice if it detects if the water in the reservoir is not cool enough. The company will release another update later in March that adds a pre-cool mode to help cooks start cooking the chamber earlier to keep their food out the “danger zone.”

PicoBrew Z Series Adds Cold Brew Coffee To Repertoire

A few weeks ago, PicoBrew announced their latest generation pro-grade brewing appliance, the PicoBrew Z. Not content with just brewing beer, the company announced that their new modular brewing system would also be able to brew cold brew coffee too.

According to the announcement, a standard Z will be able to brew up to two gallons of cold brew coffee or coffee concentrate in two hours, faster than traditional methods (although there seem to be lots of fast-brew methods for cold brew coffee coming to market lately). While I’m not sure it’s the most cost-effective way to make cold brew coffee (commercial systems that make up to 15 gallons cost around $450), it might be a good option for a brewpub looking add another item to the menu.

Spinn Spins Another Update

Like others who’ve backed the Spinn centrifugal coffee machine, I’ve gotten a bit restless as the company has fallen further behind its original ship date. But with the company’s management doing a good job updating backers, I’ve decided to stick it out and wait for my Spinn.

And according to the latest update, it looks like my patience may pay off. For the last few updates, the company has pointed a March ship date for first products, and the latest update indicates they’re sticking to it (but barely).

From the update:

“After Chinese New Year we’ll be assembling the machines and shipping the first units by the end of March. From there on, we’ll be ramping up production throughout the following months. This is a critical step towards bringing our machine into mass production and our teams in the U.S., Europe and China will be working around the clock to guarantee a great coffee machine that we’ll start to ship at a smaller scale at first, increasing the numbers with every batch.

Like I said, barely. For a product that could be described the Tesla of coffeemakers, it’s not all that surprising the company is taking a Tesla-like approach in its slow ramp it getting the product out the door.

Could Suvie Hit a Cool Million?

Suvie, the multizone cooker from the founder of Reviewed.com is trucking along with its Kickstarter. With just over a day and a half to go, the product has raised over $700 thousand.

With most successful Kickstarters going through the same three basic phases –  1) initial burst providing validation 2) a long stretch of yeoman’s work to keep story and interest alive, and 3) a final burst of folks who want in on project – they often look like this:

If Suvie’s campaign holds true to how most successful campaigns go, I would expect a last minute surge in backers and wouldn’t be surprised to see Suvie to see a get close to a million dollars.

Anova Nano On Track For May Ship

Last fall, Anova let customers know that the company’s new smaller (and cheaper) sous vide appliance – the Nano – would not be under tree come Christmas time and would instead ship in May. In an update from mid-February, Anova CEO Steve Svajian has indicated that they are holding to the May shipping window.

No official word from the company on when their Anova precision oven will ship other than a landing page on the Anova website that says “Summer 2018”. The product was unveiled at the Smart Kitchen Summit in October 2016.

Suvie Blows Past Kickstarter Goal, Sells out of First Tier Offering

It took less than half a day for Suvie, the multi-zone, connected cooking appliance, to zoom past its initial goal of raising $100,000 on Kickstarter. As of 5:00 p.m. Pacific time, Suvie had raised $323,943 and sold out of its first tier rewards which offered a discounted machine for $429.

As Mike wrote last week, Suvie is part of a new wave of startups that aim to take almost all of the work out of cooking by connecting a smart appliance with a pre-packaged meal service.

The Suvie device itself crams four different cooking methods into one box, including a broiler, steamer, rice maker and sous vide. It will even keep your food cold in the device until your ready to cook.

In addition to the device itself, Suvie will offer a meal kit service that will automatically know how to cook each ingredient at the right temperature and for the right amount of time, so everything is done at the same time.

Elsewhere today, Tovala, a different connected oven-plus-meal service already available, announced that it received an undisclosed investment from food giant Tyson. (Insert your own “this space is heating up” joke here.)

Those interested in Suvie can still pick one up for a reduced rate of $479 with an estimated delivery of December 2018. Once Suvie hits the retail shelves, it will sell for $599.

Tyson Bets On Home Food Delivery & Smart Kitchen With Investment In Tovala

Today Tyson Foods announced they have invested an undisclosed amount in Tovala, maker of smart steam ovens that pair with ready-to-cook home delivered meals. The investment comes on the heels of a $9.2 million series A announced in December. As part of the deal, Tyson will add an observer to Tovala’s board in Tyson Ventures managing director Reese Schroeder.

According to Tovala CEO David Rabie, the deal made sense for them as they started to look toward expanding the Tovala platform beyond their own meals.

“Over time, we will have other brands on the platform where we can automate the cooking, similar to how it works with Tovala meals,” said Rabie in an interview with The Spoon. “This (Tyson) is the first brand and harbinger of what’s to come.”

The move comes at an interesting time for big food companies like Tyson. Consumer packaged good providers are continuing to look for ways to reach the consumer as Amazon continues to wreak havoc on the retail landscape and consumers are increasingly exploring fresh food choices. Home food delivery is seen a potentially interesting – if still yet somewhat unproven – route to the consumer. The move by Tyson follows investments by other big food companies like Nestle, Unilever and Campbell into the home food delivery space.

What’s different about the Tyson’s investment is that with Tovala, they are also moving into the connected kitchen space. Tovala, an alum of the 2016 Smart Kitchen Summit startup showcase, is part of a growing trend of startups looking to pair food delivery with a smart cooking appliance.  Sous vide circulator startups like Nomiku and ChefSteps have both ventured into food delivery, and just this week Suvie, a new startup from the founder of Reviewed.com, is kicking off a Kickstarter campaign for a cooking robot that pairs with the company’s own meal kit delivery. Smart kitchen operating system startup Innit has hinted they will be working with white-label meal kit company Chef’d later this year.

It will be interesting to see where this trend combining automated, assisted cooking combined with meal delivery goes. For companies like Tovala and Suvie, meal delivery provides a form of recurring revenue that more hardware-specific startups like June struggle with. On the other hand, the logistical challenges of building out meal delivery services add more complexity to creating a company. Long term, all of these companies are chasing the idea of creating greater convenience for the consumer. It will no doubt be interesting to see which companies get the combination right and begin to see traction in 2018 and beyond.