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Delivery & Commerce

April 15, 2021

Survey: Online Grocery Sales Back up to $9.3B in March, Pickup Remains Dominant

Online grocery sales were back up in March, following a drop in February, according to new data released today by Brick Meets Click/Mercatus. Grocery e-commerce in the U.S. hit $9.3 billion in sales (the same as January), with more than 69 million households placing an average of 2.8 orders in March.

Brick Meets Click also highlighted the continued dominance of curbside pickup as the main preference for online grocery shoppers. From the Brick Meets Click press announcement:

“Over the last 12 months, consumers’ dramatic shift to online grocery shopping has solidified, with curbside pickup attracting the largest share of monthly shoppers at 53% compared to ship-to-home and delivery,” said Sylvain Perrier, president and CEO, Mercatus. “In fact, pickup continues to have stronger consumer demand across all market types compared to delivery. Those brick-and-mortar chains that have invested in optimizing pickup services likely will continue to benefit from the high repeat intent rate as indicated in the data.”

The dominance of curbside pickup can be partly attributed to the fact that big retailers have invested so much in it. From expanded drive-up options to smart lockers to automated curbside pickup kiosks, retailers have increased the availability and convenience of curbside options.

One area of online grocery shopping that saw a drop from the same time last year was the ship-to-home category, which lost 27 percent of its monthly users. In addition to local retailer pickup and delivery options becoming more robust, the first wave of the pandemic last year saw a lot of panic buying and inventory outages. As such, people turned to whatever outlet they could find to get food delivered to their homes including CSAs and online meat providers.

Of course, the question we’ve been asking for a few months now is what does the future look like for online grocery? More people are fully vaccinated and able to return to a (relatively) normal life outside of their homes. Have their pandemic-induced behaviors changed for good when it comes to grocery shopping? Or do they miss roaming the aisles. The real numbers to watch will probably be the stats from May when the two week wait times after being vaccinated really start to kick in.

April 15, 2021

Element Farms Plans a New High-Tech Greenhouse Customized for Growing Spinach

Element Farms announced this week its plans to expand its greenhouse operations and build a new, 2.5-acre facility designed specifically to grow baby spinach. This will be the company’s second high-tech farm, the first being a 1.5-acre facility that already grows arugula, lettuces, beet greens, and, of course, spinach. Like the first, the second farm will also be located in Lafayette, New Jersey, according to a press release sent to The Spoon.

Baby spinach is a popular produce type in the U.S. But in many parts of the country, it can only grow outside at certain times (spring and fall), and its delicacy and susceptibility to bacteria and disease make it a prime candidate for local, indoor farms. 

However, growing spinach indoors is actually quite challenging, which is one of the reasons we don’t see more controlled environment agriculture (CEA) companies doing it. In particular, spinach is susceptible to the water-borne pathgen Pythium aphanadermatum, a water mold that attacks the plant roots and causes poor crop quality and crop death.

When we spoke a while back, Element’s CEO Serdar Mizrakci explained that technology allows the company to add another layer of precision control to better aid against water-borne pathogens and other diseases. To that end, Element uses its own proprietary technology to monitor plants, calculate recipes for plant nutrients supplemental lighting, and help spot problems during the grow process. As in other CEA settings, greens are grown without pesticides and meant to serve customers no farther than about a day’s drive away.

The company doesn’t have a lot of competition right now when it comes to spinach, BrightFarms being one notable exception. As technology improves and costs come down for CEA growers, more companies may join the efforts to grow spinach indoors.

Element says its existing farm, located in Lafayette, New Jersey, currently delivers directly to more than 120 retailers, including Key Food, Whole Foods, and e-commerce shops Misfits Market and FreshDirect. When the new farm is up and running, Element will be on track to ship 2 million pounds of greens per year. 

The new farm is slated to open later in 2021. Additional farms are planned for other U.S. markets and will be announced “in the coming year.”

April 15, 2021

Walmart Invests in Self-Driving Car Company, Cruise

Walmart announced today that it has invested an undisclosed sum in autonomous driving company Cruise. Walmart’s investment is part of a larger $2.75 billion round of funding being raised by Cruise.

The investment comes after five months of the two companies working together. In November, Walmart announced it would pilot the use of Cruise’s self-driving vehicles for grocery delivery in Scottsdale, Arizona.

As we reported back in November, its partnership with Cruise ticked off a couple of boxes for Walmart. First, the retailer has been adding automation throughout its logistics and fulfillment stack to keep up with the increase in grocery (and other) e-commerce. Walmart is using Gatik trucks for middle-mile deliveries, adding automated fulfillment centers to its stores, and robotic curbside pickup kiosks.

But the Cruise relationship also helps with Walmart’s environmental goals. Cruise’s self-driving cars are 100 percent electric, and Walmart has a goal of achieving zero emissions across all its operations by 2040 and using 100 percent renewable energy by 2035.

Commercial use of self-driving vehicles is certainly getting a big push this year. One of Walmart’s middle-mile delivery routes in Arkansas will go full driverless this year. And just this week Udelv announced an entirely new line of Transporter autonomous delivery vehicles, while Domino’s announced it would be using Nuro’s self-driving pod vehicles for pizza delivery in Texas.

Self-driving cars on public roads still have a ways to go before they become mainstream, as there is still plenty of regulation that needs to be ironed out. But getting a financial push from giants like Walmart will certainly go a long way to getting self-driving vehicles on the road and to our doors (with groceries).

If you’re interested in the future of self-driving vehicle delivery, be sure to attend ArticulATE, our food robotic summit on May 18. Gatik, Pix and other players in the space will speak!

April 14, 2021

Yes, Mealworms Are Gross. Here’s Why They Matter

This is the web version of our weekly Spoon newsletter. Subscribe now to get the latest food tech news delivered direct to your inbox.

Another step was made this week towards edible insects as a source of protein for humans. Question is, Will bugs ever become an ordinary part of the ordinary American’s diet?

This is not a new question. For years, the food industry, the media, and even the United Nations have urged cultures not historically acclimated to bugs to consider insects like mealworms and grasshoppers as more sustainable forms of protein. Mealworms, for example, are high in protein and require less land to produce than traditional meat sources like cows or chicken.  

And speaking of mealworms, this week, insect protein startup Ÿnsect announced it had acquired Dutch agtech company Protifarm, which raises mealworms for human food consumption. A press release from Ÿnsect noted that the deal will let the company speed up its manufacturing process for foods geared towards humans, providing yet another source of alternative protein for the planet. The news comes a few months after the European Food Safety Authority granted its approval of mealworms for human consumption. Ÿnsect also plans to file for GRAS (generally recognized as safe) status in the U.S.

Additionally, France-based Ÿnsect will be able to expand internationally with the integration of Protifarm, which has food customers in Germany, the Netherlands, England, Denmark, and Belgium. In fact, the acquisition makes Ÿnsect the world’s largest producer of insect food and animal feed, and bumps its portfolio of patents to nearly 300.

Were we talking about anything other than mealworms for human consumption, all the above points would suggest mainstream success is a likelihood if not a foregone conclusion.

But we are, in fact, talking about bugs, and any hope of eliminating (or lessening) the “ick” factor involved is going to require a seismic change in perception for many consumers. Roughly 2 billion people around the world eat insects on the regular, but they don’t typically live in the countries Ÿnsect is eyeing for expansion, which includes those listed above as well as the United States.

One way to potentially enable a perception change is to make insects an ingredient, such as a powder, that gets added to other foods, rather than a standalone item. Consumers might be more likely to buy a pasta made with mealworm powder than, say, dried mealworms in a vacuum-sealed bag for snacking.

Ÿnsect, for example, has a Buffalo mealworm ingredient that is part of biscuits, pastas, sport nutrition bars, and meat substitute products. The company also told AgFunder this week that it is targeting athletes first, who might be attracted to the health benefits of mealworm protein. Hardcore environmentalists are another group that could potentially be swayed, particularly those that want alternative sources of protein but are skeptical about the nutrition profile of the current pack of plant-based meats on offer. Making insects part of an experience, say, at a theme park, is also another avenue in. After all, Doritos were invented from trash at Disneyland, and so who’s to say cookies made with cricket powder wouldn’t be a hit in Fantasyland? 

Insects becoming a staple of the average Western household, however, still feels like a long shot. At the very least, it would take some serious marketing genius to even start to change mainstream consumers’ perceptions around eating bugs, to say nothing of the research and development that would have to go into creating products that taste as good or better than traditional protein sources. And there will always be those consumers that turn their noses up at the stuff on principle.

These issues aren’t actually unique to mealworms and other insects. In fact, as I write this, cultured meat is dealing with its own consumer perception challenges, albeit on a different scale, as well as hurdles around creating a product that tastes as good as traditional protein. 

All of which is to say, mealworms, crickets, and the like may yet have their moment. It will just probably look a whole lot different than what most of us still imagine when we hear the phrase “edible insect.”

Alt-Protein News From the Week

Revo Foods Raises €1.5M to Advance its 3D-Printed Alternative Salmon – The company will use the funding to accelerate its 3D food printing process, as well as expand its team.

Cultured Decadence Raises $1.6M to Make Lobster in a Lab – The Wisconsin-based cell ag company will use to the new funds to create what it says will be the first cell-cultured lobster meat in North America

Beyond Meat Boosts European Retail Presence – The plant-based meat giant said it is bolstering its presence at retail stores across Europe this spring, including those in Austria, Switzerland, the Netherlands, Germany, and the United Kingdom.

April 14, 2021

Kroger Officially Launches its First Robotic Customer Fulfillment Center

Grocery giant Kroger officially opened the first of its automated Customer Fulfillment Centers today in Monroe, Ohio, just north of Cincinnatti. Kroger had soft-opened the facility at the beginning of March, but today marks it’s official debut.

The Monroe CFC is 375,000 square feet and is powered by Ocado‘s automation technology. The CFC features 1,000 robots scurrying around carrying food items on giant 3D grids, managed by a proprietary air-traffic control system. When an order comes in, the robots assemble the items, which are bagged and placed in a temperature-controlled van and sent out for delivery. The CFC currently services a 90-mile radius from the hub location, though that radius will increase as spokes are set up that can extend that reach.

Kroger first announced its automated CFC initiative back in 2018, well before the pandemic pushed record numbers of people into grocery e-commerce and delivery. The opening of Kroger’s first CFC couldn’t have come at a better time for the company. In a press announcement released today, Kroger said that 2020 saw its e-commerce business scale to more than $10 billion with a record digital sales increase of 116 percent.

Online grocery shopping is predicted to hit $250 billion by 2025, taking up 21.5 percent of total grocery sales. As such, the entire grocery sector has been adapting to this e-commerce shift. Stalwarts like Kroger, Alberstons and Walmart have all invested heavily in automation and order fulfillment. Amazon is building out its own chain of physical grocery stores. And there has been a massive funding spree since the start of the year on grocery related startups.

The Monroe CFC is just the first such facility Kroger is opening. The company says the next CFC to open will be in Groveland, Florida this spring. After that, the company will open CFCs in Atlanta, Georgia; Dallas, Texas; Frederick, Maryland; Phoenix, Arizona; Pleasant Prairie, Wisconsin; Romulus, Michigan; and centers in the Pacific Northwest and West regions.

If you are interested in the future of grocery automation, be sure to attend ArticulATE, our virtual food robotics summit on May 18!

April 14, 2021

Slice Raises $40M to Digitize the Independent Pizzeria

Slice, a restaurant-tech platform for independent pizzerias, announced today it has raised $40 million in Series D funding. The round was led by Cross Creek with participation from existing investors including 01 Advisors, GGV Capital, KKR, and Primary Ventures. It brings Slice’s total funding to date to $165 million.

The Slice platform is a suite of tools, including online ordering, a rewards program, delivery facilitation, and a POS system, made specifically with independent pizzerias in mind. The company’s Chief Product Officer, Preethy Vaidyanathan, explained during an interview with The Spoon last week that the idea is to provide small and/or independent pizza shops and chains with the same digital advantages of a major chain like Domino’s.

Whereas most online ordering software is built to serve any type of restaurant business, Slice’s is, according to Vaidyanathan, geared towards the “specialized needs that a pizzeria has.” Menus are one simple example, since pizza shops have to accommodate for things like different crust styles, and half-and-half toppings. Via a Domino’s or Pizza Hut app, making these choices is a straightforward process that takes just a couple clicks. Slice is trying to provide the same ease of ordering for independent pizzerias.

Restaurants pay a fixed cost per order to use the Slice technology, as opposed to the percentage-per-transaction model used by most third-party delivery services.

On the consumer-facing side, Slice functions as an online marketplace for pizzerias and is available for both iOS and Android. Vaidyanathan said the marketplace is available across all 50 U.S. states and that there are “well over 15,0000 shops” in the Slice network currently.

The funding news comes on the heels of Slice’s new Rewards program, which is kind of like a Starbucks app for pizzerias. Users get points for every $15 spent at a participating shop. Once they have enough points, they receive a free pie. Meanwhile, the rewards program incentivizes consumers to support local businesses, many of which are still struggling from the last year’s shutdowns and restrictions.

Along those lines, Slice said in today’s press release that it will use the new funds to expand its product line as well as invest more in its Slice Accelerate program, which invests $15,000 into select pizzerias to help them digitize their businesses.

April 14, 2021

Territory Foods Raises $22M for its Chef-Created Prepared Meal Subscription Service

Territory Foods, a marketplace where local restaurants can sell their meals for delivery via subscription, announced yesterday that it has raised a $22 million Series B round of funding. The round was led by U.S. Venture Partners, with participation from Upfront Ventures, Lewis & Clark Ventures, DF Enterprises, S2G Ventures, Gaingles, Middleland Capital, Finistere Ventures and Rethink Food Capital. This brings the total amount of funding raised by the company to $44 million.

Territory is a different from other fresh meal delivery services in that it partners with and sells meals from local chefs and restaurants as a weekly subscription. So instead of going to a restaurant once or twice a week, a customer can choose to order a number of meals in advance. The meals arrived prepared and packaged up, so they only need to be re-heated, adding to the convenience factor.

The company’s subscription service really became important during the pandemic last year, as restaurants were forced to close their dine-in operations. Territory offered those restaurants and chefs an added revenue stream by creating and assisting with this D2C shipping channel. The chefs and restaurants make the meals and Territory takes care of all the logistics like ordering, packaging and delivery. Not only could Territory provide more orders, but those orders were also frontloaded and batched. This smoothed out revenue volatility from night to night and gave chefs more time to prepare.

In addition to creating another sales channel for chefs and restaurants, Territory can also extend their geographic reach. A San Francisco restaurant may only deliver hot meals to certain neighborhoods, but Territory can delivered the packaged versions meals more widely throughout the Bay Area.

As we come out of the pandemic, one has to wonder what will happen to prepared meal delivery services like Territory Foods and Freshly (which was acquired by Nestlé). With the ability to once again eat out at restaurants — and with other people — will consumers still want to order a week’s worth of prepared meals? Or have they gotten so hooked on prepared meal delivery that they won’t let their subscription go? We’re about to find out.

Territory already serves 20 markets across the U.S. including Miami, Los Angeles and Washington D.C. The company told Crunchbase News that it will use its new funding to expand into new cities as well as invest in technology and food as medicine initiatives.

April 14, 2021

Square Roots Unveils Its Third Modular Indoor Farm, Built in Just 3 Months

Controlled environment agriculture (CEA) company Square Roots today unveiled its newest indoor farm. The facility is located in Grand Rapids, Michigan and growing micro-greens to serve grocery stores, e-commerce platforms, and restaurants in the Great Lakes region. Produce will be available “in the coming weeks,” according to a press release sent to The Spoon. 

Square Roots broke ground on the farm in December of 2020 and planted the first seeds just three months later, in March of this year. The company’s ability to move this quickly can be largely attributed to the types of farms it builds, which company cofounder and CEO Tobias Peggs calls “prefabricated modular farms.” For Square Roots and others, these are typically built inside of upcycled shipping containers (though Peggs suggested over a call this week that the setup could live in any properly insulated space, not just a container). As the word “modular” suggests, farming units can be added or subtracted based on the needs of the individual farm.

The aim he and company cofounder Kimball Musk share is to be able to build a farm quickly in response to demand for local produce in a given area. The new farm in Michigan, for example, is partly in response to the increase in demand for local produce across the Midwest during the Covid-19 pandemic. And it doesn’t get much more local than placing the farm in the same zip code as its customers, as Peggs said is the case here. 

The Michigan farm also shares a location with U.S. food distributor Gordon Food Service, with whom Square Roots has an ongoing partnership. The companies first joined forces in 2019 and plan to build more of these these co-located farms across the country.

One bonus of the prefabricated modular model versus something like a large plant factory (a la Plenty or AeroFarms) is that the size of the farm can be scaled up or down to meet demand relatively quickly by adding or subtracting containers. Each container is its own grow environment, with temperature and lighting adjusted to meet the needs of a specific crop.   

All containers are cloud-connected and run by a combination of human growers and Square Roots in-house software called The Square Roots Farmer Toolbelt. The latter guides farmers through day-to-day activities and collects data that can then be analyzed to improve yield, taste, and texture in addition to growing methods.

As far as competition goes, Berlin, Germany-based InFarm is probably the most similar operation to Square Roots right now. However, InFarm’s modular concept was only announced this year, and at last check is only slated for one U.S. location right now.

For now, the new farm is growing microgreens and herbs, as is the case with other Square Roots farms. Peggs said during our talk that growing other produce types, whether it be strawberries or root vegetables, is less a question of capability these days and one that’s more about economics. At the risk of oversimplifying the matter, is costs more money to grow denser vegetables, like a turnip, compared to something like basil.

That said, Square Roots mentioned in today’s press release that it has grown over 200 varieties of produce so far, including some of those denser varieties like root vegetables. 

April 13, 2021

Kiwibot Launches V4.0 of its Delivery Robot, Partners with Knight Foundation, Chick-fil-A and Segway

Robot delivery startup Kiwibot is holding an online keynote this morning to announce the newest version of its semi-autonomous rover bot, as well as new partnerships with the Knight Foundation, Chick-fil-A and Segway.

We’ll be attending the virtual conference and will fill in more details aftewards, but here is what the company has shared with The Spoon ahead of time.

Kiwibot says that its robots have already completed more than 150,000 food deliveries. The company recently started making deliveries in Santa Monica, CA and through its relationship with Shopfiy, will be expanding across Los Angeles, San Jose, Miami, Pittsburg, and Detroit.

Version 4.0 of its robot has a whole new set of on-board cameras, lights and speakers. The Level-3 autonomous robots are equipped with sensors to detect people, traffic lights, and vehicles and are remotely supported by human teleoperators.

Kiwibot also appears to be broadening into indoor food delivery. The company said that food and drinks can be ordered through local businesses using Shopify web portals and deliveries can be made on city streets, college campuses, malls and airports. The robots will make deliveries up to a mile away, taking roughly 30 minutes and costing $1.99 per delivery.

Kiwibot has also entered into a manufacturing agreement with Segway, and, separately, will begin piloting a delivery program with Chick-fil-A. Specifics about each of these programs such as manufacturing scale or the size of the Chick-fil-A pilot were not provided ahead of time.

Again, this post will be updated with more details following Kiwibot’s press conference this morning.

April 12, 2021

Beyond Meat Boosts European Retail Presence

Plant-based meat giant Beyond Meat announced today that it is bolstering its presence at retail stores across Europe this spring.

In its press announcement, Beyond said that its products are already available at roughly 122,000 retail and foodservice outlets in more than 80 countries around the world. The new European distribution includes:

United Kingdom – Beyond Meat products recently launched in Sainbury’s and Waitrose, and will be available in 445 new retail stores throughout the UK.

Germany – Beyond Meat will be expanding its product offerings in more than 1,000 new retail stores via Kaufland, Tegut, Famila, and Real.

Austria – Beyond Mince will be available in nearly 1,500 new retail stores including SPAR, BILLA and BILLA PLUS.

Switzerland – Beyond Meat will be distributed to 155 Migros stores.

The Netherlands – Last month, Beyond Mince started selling through nearly 1,000 Albert Heijn and Jumbo stores.

Today’s announcement comes on the heels of a report last week Beyond’s chief rival, Impossible Foods, is preparing to go public this year. Impossible has yet to enter the European market, as regulators there raised flags over its use of soy leghemoglobin (heme). Beyond Meat is already publicly traded and its European expnsion will help solidify its first-mover position over there before Impossible potentially ramps up its own global ambitions after any IPO.

Beyond Meat has been making some big moves all around this year. In addition to its retail expansion in Europe, the company recently opened up a manufacturing facility in China, the company’s first outside of the U.S. Beyond also signed a big global distribution deals with McDonald’s and Yum Brands.

April 12, 2021

C3 and Lunchbox Launch a New App to Power Virtual Food Halls

Virtual restaurant company C3 and online order platform Lunchbox announced today the launch of a new restaurant app, CITIZENS GO. The app will provide ordering and delivery services for C3’s growing network of ghost kitchens, which number over 200 at this point, according to a press release sent to The Spoon.

Via CITIZENS GO, which is available for both iPhone and Android, users can access C3’s growing list of delivery-only brands, which the company fulfills in various ghost kitchen spaces around the country, including in residential buildings. To start, CITIZENS GO will be available in Los Angeles, Northern California, New York City, and Chicago. Miami, Austin, Portland, San Francisco, Seattle, and Atlanta are slated for the near future. 

Lunchbox’s tech powers the back end of the app when it comes to processing orders and facilitating delivery. The two companies first partnered in October of 2020 to create this virtual food hall, and the resulting CITIZENS GO app has been in the works ever since.  

Among other things, Lunchbox is known for its online order tech that lets restaurants process and fulfill off-premises orders without the need for third-party delivery services like DoorDash or Uber Eats.

A notable feature of the new CITIZENS GO app is its ability to bundle orders from multiple different restaurant brands into a single transaction for the user. For example, a customer might have a craving for both a Plant Nation burger and something from Sam’s Krispy Chicken. Rather than having to create a separate transaction for each virtual restaurant (which is still required of users on third-party delivery services), customers can put anything they want on the app into a single shopping basket and pay on one ticket. 

The bundling concept is actually quite complicated to enable from a technological standpoint, so it isn’t yet widespread in restaurant world. But as Lunchbox’s platform illustrates, more restaurant tech companies are starting to offer solutions to enable the concept. An Ontario, Canada-based company called Ghost Kitchens has its own tech to bundle orders from its kitchens, and Kitchen United developed its own in-house tech to do the same for its facilities. 

Most operations, however, will be most likely to do what C3 did and partner with a third-party restaurant tech company to enable this bundling capability. At some point in the not-so-distant future, said feature will become a de facto part of the restaurant tech stack, particularly in the ghost kitchen.

In the meanwhile, C3 said in its press release today that new restaurant brands will be added to the app “in the coming months” to the CITIZENS GO mobile app.

April 12, 2021

Domino’s and Nuro Begin Autonomous Pizza Delivery in Texas

Domino’s today announced the launch of its autonomous pizza delivery service done in partnership with self-driving delivery company Nuro. Starting this week, customers of the Woodland Heights Domino’s location in Houston, Texas can opt to have their pizza delivered by Nuro’s R2 robot.

The R2 is a low-speed, pod-like vehicle that’s about half the size of a regular car and completely autonomous. (There isn’t even room for a human being to sit in the vehicle.) Nuro got Federal permission in February of 2020 to start driving the R2 on public roads. In April of 2020, the state of California also gave Nuro the thumbs up to drive on its public roads.

For the Domino’s partnership, customers that order from the participating location via Domino’s digital properties can opt to get their order delivered by R2. As the vehicle makes its way along the route, customers receive alerts via texts. Once the ‘bot arrives, customers use a unique PIN to open R2’s doors and grab their order. 

Autonomous delivery is currently only available on certain days and at certain times at the Woodland Heights location. Today’s press announcement did not mention if or when the pilot would expand to other Domino’s locations.

Domino’s and Nuro first started testing autonomous delivery in Houston back in 2019. The pandemic has since increased the need for more contactless forms of food delivery, making autonomous delivery vehicles an attractive option. Underscoring this, Nuro raised $500 million in November of last year. To date, the company has made deliveries for Kroger, CVS, and Walmart, in addition to Domino’s.

Domino’s, of course, is no stranger to bringing tech into the restaurant delivery process — something it was doing long before the existence of third-party delivery. The company said in today’s press release that the Houston program will help them better understand autonomous delivery’s impact on both operations at Domino’s and customer relationships. 

If you are interested in the future of self-driving delivery vehicles, be sure to attend ArticulATE, our virtual food automation and robotics summit happening on May 18!

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