Deliveroo France and circular-packaging company barePack have started offering customers of the delivery service the option to get their food delivered in reusable containers, according to a report from Green Queen. Around 60 of Deliveroo’s restaurant partners are already participants in the program, which is live in Paris with plans to expand to other areas of France in the future. The program is also available to customers in the London area.
Deliveroo and Singapore-based barePack first partnered in 2020 to bring the reusable container option to customers in that city-state.
The Paris deal is similar. Deliveroo customers wanting their meals in reusable containers must first download the barePack app and sign up for a monthly or yearly subscription, which go for about $2.43 and $23 USD, respectively. The barePack app will provide a passcode users can enter into their Deliveroo account that then allows them to select the barePack option from participating restaurants at no additional charge.
Customers can return containers to any restaurant participating in the Deliveroo-barePack Paris program. All containers are professionally washed and returned to the circular system.
Deliveroo is the first major delivery service to offer a program for reusable containers. While 60 restaurants in a single city is only the smallest of dents, it’s nonetheless a dent in the world’s restaurant trash problem. If the Paris program is successful, it could bode well for reusables throughout the rest of Europe, where serves multiple countries, including the Netherlands, Italy, Spain, and its home country, the U.K. The company also operates in Australia, Hong Kong, Kuwait, and the UAE.
No delivery service in the U.S. has yet to implement a widespread reusables program, though the hope is that a company as large as Deliveroo could wield a certain amount of influence over others. DeliverZero is a smaller operation that offers reusable packaging in parts of the U.S., and Dishcraft offers its own “containers as a service” program for restaurants. Some chains, including McDonald’s and Burger King, are working with TerraCycle’s circular packaging business Loop in the U.S. and elsewhere.
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