This week I caught up with Innit CEO Kevin Brown to talk about his deal with Google Cloud.
Like a lot of Innit’s deals as of late, the partnership is focused on the grocery space. Late last year, Innit inked a deal with Carrefour to power a personalized nutritional score for 40 thousand products sold online by the European grocery giant. Before that, they’d announced a deal with SPINS to add personalized data to grocery retailer’s websites.
And after this week’s news, Innit is likely to be plugged into more grocery retail partnerships as the food and cooking digitization platform partner for Google Cloud’s retail team.
You can listen to my conversation with Kevin below or any of the usual podcast places.