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Watch as Seahawks Fans Use Amazon’s Just Walk Out Technology at Lumen Field

by Michael Wolf
November 11, 2022November 22, 2022Filed under:
  • Cashierless Checkout
  • News
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Now that the Geno Smith-led Seahawks have become a much better team by letting Russell Wilson walk out the door, they’re letting their fans do a little walking of their own.

This season, their home stadium (Lumen Field) became the first NFL stadium to deploy Amazon’s Just Walk Out technology. The technology, which allows users to pick up items and walk out without going to a cashier, first debuted by Amazon down the street at Amazon Go. Since then, cashierless checkout startups have proliferated, but none with the market traction of Amazon’s pioneering platform.

The new deployment at Lumen also includes the company’s Amazon One technology, which allows consumers to tie their credit card to their palmprint, enabling them to scan in with their palm and walk out when they are done shopping.

Amazon’s VP of Just Walk Out (and former smart kitchen entrepreneur), Jon Jenkins, pointed out why this type of technology makes sense in a sports stadium scenario.

“Just Walk Out is so important in sports because the last thing you want to do at a stadium is stand in line waiting for a beer while a huge play happens.”

You can watch a video of the Just Walk Out-powered Lumen Field store below.

Lumen Field's District Market, powered by Just Walk Out technology by Amazon


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Amazon Pulling ‘Just Walk Out’ from Amazon Fresh Grocery Stores

According to a story published in The Information, Amazon is planning to pull its Just Walk Out cashierless technology from its large-format grocery store, Amazon Fresh. As part of the move, the company will begin to deploy its Dash smart shopping carts. Like Just Walk Out, the Dash carts have…

Airport Store Chain Hudson Opens Up First Amazon-Powered Cashierless Store

Hudson, the chain of stores you've most likely purchased a bottle of water from while waiting at an airport, announced yesterday the opening of its first Hudson Nonstop store. The new store features Amazon's Just Walk Out cashierless checkout technology, allowing customers to walk in, grab what they want and…

Javits Center Opens Up Cashierless Cafe Powered by Amazon Tech

There's a new cashierless checkout cafe opening at the Javits Center convention center in New York this weekend, and it's going to be powered by Amazon's Just Walk out technology. According to press materials sent to The Spoon, the new Fresh and Fast cafe lets users swipe their credit card…

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Tagged:
  • Amazon
  • Amazon Go
  • Jon Jenkins
  • Lumen Field
  • Seahawks

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