There was a time when Whirlpool was an appliance company, pure and simple. Nestlé focused exclusively on packaged goods. ChefSteps started as an online content community. But in the past few years, Whirlpool bought recipe content platform Yummly, Nestlé has added digital services, and Chefsteps has diversified into hardware and prepared food.
In the technology age, are the traditional roles of food companies breaking down?
Michael Wolf asked this question to Chris Young of ChefSteps, Stephanie Naegeli of Nestlé and Brett Dibkey of Whirlpool on the Smart Kitchen Summit stage. Watch the video below to see the panelists discuss how food companies are taking new, sometimes risky approaches in order to stay viable in the shifting smart kitchen ecosystem for years to come.
Look out for more videos of the panels, solo talks, and fireside chats from SKS 2018! We’ll be bringing them to you hot and fresh out the (smart) kitchen over the next few weeks.