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Daily news and analysis about the food tech revolution

Innit

Innit Adds Arçelik To Growing List of Appliance Partners

The smart kitchen was everywhere this year at IFA, Europe’s big appliance and tech expo, and one company that seemed to be on everyone’s dance card was Innit.

Not only was the company and its smart kitchen platform showing up in the booths of Google, LG, BSH Appliances, and Electrolux, but it also made an appearance with a new partner in Arçelik, the Turkish product conglomerate behind appliance brands Beko and Grundig.

The partnership incorporates Innit’s guided cooking technology and a library of 10 thousand recipes into Arçelik’s Homewhiz smart home platform. Homewhiz, which is akin to BSH Appliances Home Connect, serves as an underlying smart home connectivity platform. With this new partnership, Innit brings HomeWhiz firmly into the kitchen and cooking experience by synchronizing an Innit guide cook with Grundig and Beko connected appliances, sending cooking parameters to the appliances as the user walks through a recipe.

While neither Arçelik or Innit made any announcements in English about the partnership, you can find some in other languages. A Google translated excerpt:

HomeWhiz enables users to control and monitor all home appliances through smart phones like your phone, tablet, or TV. Grundig HomeWhiz can help in deciding on the preparation to be cooked using the cognitive kitchen experience. Using voice control, users can ask for advice on recipes based on the ingredients available in the refrigerator.

For those who want to try something new, Grundig’s partnership with Innit allows HomeWhiz users to access over 10,000 recipes along with step-by-step video tutorials for customized meals according to their preferences.

The expanded presence of Innit at IFA culminates what has been an aggressive push into the European continent that started with the Electrolux partnership announced in April. Before that, the company announced a BSH Appliances Home Connect and LG partnerships at CES, and they were showing with both brands in Berlin.

The LG partnership is interesting in that it ties the Innit platform into LG’s new smart display with Google Assistant to enable guided cooking on LG’s Signature Kitchen Suite ovens. Innit first teased the integration with Google Assistant at CES (with a Tyler Florence demo, no less) and, as of now, Innit is the only multi-modal voice/video guided cooking integration on the forthcoming Google smart displays which are expected to start shipping this month.

The Food Tech 25: Twenty Five Companies Changing the Way We Eat

Here at The Spoon, we spend most days writing and thinking about those who are transforming what we eat. No matter whether a startup, big company, inventor, or a cook working on new approaches in the kitchen, we love learning the stories of people changing the future of food. So much so, in fact, that we wanted to share those companies that most excite us with our readers.

And so here it is, The Spoon’s Food Tech 25: Twenty Five Companies Changing the Way We Eat

What exactly is the Food Tech 25? In short, it’s our list of the twenty five companies we think are doing the most interesting things changing the way we create, buy, store, cook and think about food.

As with any list, there are bound to be a few questions about how we got here and why we chose the companies we did. Here are some answers:

How did we create this list?

The editors of the Spoon — myself, Chris Albrecht, Catherine Lamb and Jenn Marston — got together in a room, poured some kombucha (ed note: except for Chris), and listed all the companies we thought were doing interesting and important work in changing food and cooking. From there, we had numerous calls, face-to-face meetings and more glasses of kombucha until we narrowed the list down to those you see here.

Is this an annual list?

No, this is a list of the companies we think are the most interesting people and companies right now, in mid-2018. Things could definitely look different six months from now.

Is this list in a particular order or are the companies ranked?

No, the list is in no particular order and we did not rank the 25 companies.

Why isn’t company X on the list?

If this was your list, company X or Y would most likely be on the list (and that’s ok with us). But this is the Spoon’s list and we’re sticking to it (for now – see above).

And of course, making this list wasn’t easy. There are lots of companies doing interesting things in this space. If we had enough room to create runners-up or honorable mentions, we would. But we don’t (and you don’t have enough time to read a list like that).

So, without further ado, here is the Spoon’s Food Tech 25. If you’re the type that likes your lists all on one page, click here.


EMBER
Ember bills itself as “the world’s first temperature control mug,” which basically means you can dictate a specific temperature for your brew via the corresponding app and keep your coffee (or tea or whatever) hot for as long as you need to. The significance here isn’t so much about coffee as it is about where else we could implement the technology and relatively simple concept powering the Ember mug. The company currently has patents out on other kinds of heated or cooled dishware, and Ember has cited baby bottles and medicine as two areas in which it might apply its technology. And yes, it allows you to finally stop microwaving all that leftover morning coffee.

 


INSTANT POT
The Instant Pot is not the highest-tech gadget around, but its affordability, versatility, and speed have made this new take on the pressure cooker a countertop cooking phenomenon. It also has a large and fanatical community, where enthusiastic users share and reshare their favorite Instant Pot recipes across Facebook groups and online forums. By becoming the first new breakout appliance category of the millennial generation, the Instant Pot has achieved that highly desirable (and rare) position of having its brand synonymous with the name of the category; people don’t go looking for pressure cookers, they go looking for an Instant Pot.

 


DELIVEROO
We chose Deliveroo out of the myriad of food delivery services because of their Editions project, which uses customer data to curate restaurant hubs in areas which have unfulfilled demands for certain chain establishments or cuisine types. This model allows food establishments to set up locations with zero start-up costs, and also gives customers in more restaurant-dry areas a wide variety of delivery food options. Essentially, it’s cloud kitchens meets a food hall, with some heavy analysis to help determine which restaurants or cuisines customers want, and where. These “Rooboxes” (hubs of shipping containers in which the food is prepared) show that Deliveroo is a pioneer in the dark kitchen space, and are doing serious work to shake up the food delivery market.

 

AMAZON GO
There are any number of ways that Amazon could have been included in this list, but its Amazon Go stores are what we think will be the real game changer. The cashierless corner store uses a high-tech combination of cameras and computing power, allowing you to walk in grab what you want — and leave. That’s it. At its first location in Seattle, we were struck by how seamless the experience was. As the locations broaden, this type of quick convenience has the potential to change the way we shop for snacks, (some) groceries and even prepared meal kits.

 


INGEST.AI
Restaurants have more pieces of software to deal with than ever. In addition to all the delivery platforms they are now plugged into, there have to deal with payments systems, HR software, and inventory management software. And right now, none of those applications talk to each other. Created by a former IBM Watson engineer, Ingest.ai promises to extract and connect the data from ALL of those disparate software pieces and tie them together to give restaurant owners a holistic, data-powered view of their business. It also helps them have more precise control over their business and automate tasks like food ordering and staff scheduling.

Want to meet the innovators from the FoodTech 25? Make sure to connect with them at North America’s leading foodtech summit, SKS 2019, on Oct 7-8th in Seattle.

NEXT

Smart Kitchen Startup SideChef Plucks Execs From Anova & Vitamix

SideChef, a smart kitchen app and software platform startup, is growing its executive ranks.

I learned this week that the company is adding execs from both Anova and Vitamix in an expansion of its core team. The company, which is based in Shanghai, China, recently added Anova’s former head of retail, Michael Tankenoff, as head of a new west coast US office focused on business development and strategic partnerships. The company has also hired Ken Zhang, an engineer that had previously worked on Vitamix’s smart kitchen initiatives, to help lead its product management efforts.

I caught up with Tankenoff and SideChef CEO Kevin Yu this week. They explained that the executive expansion is part of a bigger push by SideChef to position the company as a smart kitchen platform and compete with the likes of Innit and Drop.

“I will be focused on continuing to build out [SideChef’s] portfolio of hardware, content, and other partners — as well as help build and scale the marketing arm of the organization,” said Tankenoff. “This comes in conjunction with opening up an office here in San Francisco, which will be the hub for all business development and marketing moving forward.”

These types of moves in a nascent market like the smart kitchen platform space — where everyone knows everyone — are hardly unusual. We saw it with Orange Chef, Whirlpool and Innit, and now we’re seeing with SideChef. While Tankenoff’s departure from Anova is not surprising given the company was acquired last year by Electrolux, the move by Zhang is a bit more intriguing. Zhang worked on the smart kitchen initiative that was led by Vitamix COO Tony Ciepiele, who I also recently learned has left Vitamix as of March to become CEO of toy company Step2 Discovery.

The executive shuffle also comes at a time of increased competition between software startups like SideChef and Innit to provide foundational software platforms for appliance makers to create connected kitchen products, as well as increased focus by big players like Google and Amazon to hook their natural language smart home platforms into the appliance market.

Should be an interesting rest of 2018 in the smart kitchen market.

Electrolux & Innit Partner to Help Consumers Navigate the Cooking Journey

Today at the EuroCucina trade show in Milan, Italy, Electrolux announced a strategic partnership with smart kitchen platform provider Innit in which the two companies will work together to integrate Innit’s software with the Electrolux’s connected appliances to “help consumers throughout the cooking journey.”

The first Electrolux appliance to integrate with the Innit platform will be the camera-enabled steam oven introduced by the Swedish appliance giant last month. Starting in the first quarter of 2019, consumers will be able to use the Innit app to find recipes, plan their meal and send cooking instructions to the Combisteam Pro Smart oven from Electrolux. Over time, the two companies envision that users of Electrolux appliances will be able to use the Innit app as the main app to power the entire cooking process, from meal discovery to shopping to cooking.

For Innit, its partnership with the region’s biggest appliance maker marks a significant entry into a market that requires substantial understanding of country-by-country differences. Unlike the more homogeneous US market, products for the Europe market need to account for differences in consumer cooking preferences across different countries. While some countries tend to embrace surface cooking (induction, etc), others may be more inclined to cook the nightly meal in an oven. By partnering with Electrolux, Innit can tap into the appliance maker’s localization expertise and create an app tailored towards specific user requirements in each locale.

For Electrolux, its partnership with Innit is the first time the company will work with a third party application partner for its connected appliances. The company sees the partnership as a strategic move towards a common software and user experience across appliances. The two companies plan to expand to more cooking devices as well as other appliances such as refrigerators.

One benefit Electrolux sees in tapping into a software-powered cooking experience is the ability to help consumers unlock capabilities that for the most part go unused.

“Our appliances are extremely advanced and often the consumer only uses a small fragment of their capabilities,” Patrick Le Corre, Sr. VP of kitchen products at Electrolux EMEA, told me in a phone interview. “Steam cooking is the best way to cook, but their knowledge of steam cooking is limited. If you bridge the potential of our appliances with an app, we unlock the power for consumers and secure an enjoyable cooking experience.”

The deal comes at an important time as more appliance makers are honing in on strategic partners as the industry continues to transition towards software-enabled cooking. At CES, Whirlpool showed off its Yummly integration while LG announced partnerships with Innit and SideChef, and last month Kenwood launched a new multicooker powered by Drop as part of a longer-team development deal. And now with Electrolux, Innit has locked up Europe’s biggest appliance maker in what looks to be a significant potential long-term partnership.

Podcast: The Personalized Kitchen

Advancements in molecular sensors, real-time analytics and food production are laying the foundation for a world where consumers will consume food tailored specifically for them based on their own biomarkers, past behavior, and environmental data.

And while we may not be living in a futuristic world with personalized food manufacturing machines just yet (though we are getting closer), there’s no doubt one of the year’s biggest trends in food innovation centers around personalization.

Which is why I was excited to take the Smart Kitchen Show on the road last month to talk about the personalized kitchen.

My guests for this live taping of the Smart Kitchen Show at Target’s Open House in San Francisco included Shireen Yates (CEO of Nima), Kevin Brown (CEO of Innit), and Jae Berman (Head Coach and lead nutritionist for Habit). Friend of the show Brian Frank of FTW Ventures also stopped by to help with interviewing duties.

Enjoy the podcast by clicking below, subscribing in iTunes or downloading directly.

With Chef’d Deal, Innit Moves Closer to Customized Shoppable Recipes

Innit yesterday announced a partnership with Chef’d to provide ordering and guided cooking of meal kits directly through the Innit app. The deal is the first meal commerce offering for Innit and points towards a future for the company where it becomes more of an all-in-one platform that helps users discover, buy and prepare customizeable meals.

In it’s earlier incarnation, Innit allowed users to customize its recipes based on ingredients they already had. Don’t have steak for these fajitas? Here’s how to make it with chicken. The app then serves up short videos to show users exactly how to slice, stir and sear your meal. Since then it has added integration with smart appliances from LG to do more of the work when preparing dinner.

But Innit recognizes that recipes are now actionable discovery and commerce platforms. In a perfect world (at least here at The Spoon), we could be inspired by a recipe, customize it to our taste, order all the ingredients and have them delivered to our house that same day.

The Chef’d deal isn’t there yet, but inches us a little bit closer to that future. Innit users will now notice a new “meal kit” option in the app. Tapping it brings up list of Chef’d meal kits that have been curated and developed in conjunction with Innit. Select your kit, delivery date and choose to pay for it all within the app. Once your Chef’d box arrives, Innit walks you through how to make it.

This kind of guided cooking helps alleviate one of the pain points we’ve found with meal kits — preparation. Sure, it’s easy to receive a box containing all the right ingredients, but doing all the work of cooking is still… work. With Chef’d, Innit helps trim the prep time by providing some ingredients pre-measured (think: herbs and spices), and helps make sure you don’t waste your money by showing you how to make that meal properly.

That’s a good first step, but it still doesn’t help connect my inspiration with immediate action. When I went through the ordering process today, the earliest delivery I could get was about a week out. I may be craving Thai Red Curry Ribs right now — but who knows how I’ll feel in a week? Additionally, you can’t get any Innit recipe as a meal kit, it’s limited to 19 options priced between $8.25 and $21.75 per serving.

Joshua Sigel, Innit COO is aware of this and told me the company is moving towards full commerce capabilities. “The goal is to make more of our meals purchasable as a meal kit, or as a shopping list to get from a local grocery store.” Sigel wouldn’t provide specifics but said we could look forward to more retail and other partnerships in the future.

For it’s part, Chef’d now adds another partner arrow to its quiver. Chef’d has been focused on becoming a platform to enable meal kits for the likes of Coca-Cola, Hershey’s, and Campbell’s. The company is also rolling out its own branded meal kits at Costco. Hooking up with Innit opens up Chef’d to an additional early adopter market (though Innit won’t say how many people are using its app), and with a company actively looking to innovate meal kits.

I may be over meal kits, but I’m intrigued by this partnership and want to see how it goes. If Innit’s platform can prove flexible enough, and it can secure the right partnerships, it’s easy to see this evolving from pre-fab meal kits right now, to truly customized shopping and guided cooking kits in the near future.

Guided Cooking Trend Continues Momentum In 2018

Two years ago at the Housewares Show in Chicago, I saw the emergence of a new trend called guided cooking. At the show, companies like Cuciniale, Oliso and Hestan Cue showed off early efforts to combine sensors, software, precision heating and content in an orchestrated experience that guides home cooks through the creation of a meal.

As I said of my effort to make salmon with the Hestan Cue, using a guided cooking system for the first time was something of a revelation:

“…this combination of the pan, burner and app and the guidance system they had built that really led me to see the possibilities around this new category. I am not a great cook by any stretch of the imagination, but I cooked one of the tastiest pieces of salmon I’ve ever had in about 20 minutes. The experience was enabled through technology, but the technology didn’t take me out of the experience of cooking. Further, I can see as I gain more confidence using a system like this, I can choose to “dial down” the guidance needed from the system to the point I am largely doing most of the cooking by myself (though I don’t know if I’d ever get rid of the automated temperature control, mostly because I’m lazy and it gives me instant “chef intuition).”

Fast forward a couple of years and the guided cooking trend continues to gain momentum. A number of companies talked up new guided cooking platforms at CES in January, from big appliance makers like Whirlpool and LG to big tech platform providers like Google and Amazon.

And at the Housewares show in Chicago this week, guided cooking was everywhere. Hestan Cue, now shipping, was on display this week in the Smart Home pavilion. iCuisine, a startup that utilizes a modular sensor to connect to everyday kitchen tools to a guided cooking app, had its own take on step-by-step cooking instruction. Vorwerk’s Thermomix showed off their all-in-one multicooker with built-in guidance and talked about the company’s online recipe platform, the Cookidoo.

Over at the Gourmia booth, the prolific maker of low-cost connected cooking devices showed off a variety of connected devices, including a Thermomix-like multicooker with built-in cooking guidance. The company’s head of product told me the Gourmia multicooker will eventually act as a smart kitchen hub that enables cross-device cooking orchestration with other Gourmia appliances. As I left the booth, celebrity chef Cat Cora was performing a cooking demo in the booth and talking about the concept of smart recipes.

Gourmia’s Thermomix clone (currently only available in Europe)

Chefman, another maker of low-cost connected cooking appliances, showed off its sous vide cooking app with newly integrated guided cooking capabilities at the show, and a company spokesperson told me the company plans to add guided cooking to all of their connected cooking appliances this year.

Meanwhile at SXSW (which annoyingly was at the same time as the Housewares Show this year), Innit announced the release of Google Assistant functionality within the Innit app they first demoed at CES. With Google Assistant, a home cook can navigate the Innit app’s guided cooking features via voice. According to company COO Josh Sigel, the release marks the first third party app which is completely controllable via Google Assistant.

Of course, like any new trend, there will be hits and misses as products roll out. Early reviews of the Tasty One Top have been somewhat subpar, while my experiences with some of the early Amazon video cooking skills have been hobbled by lack of YouTube integration and the early stage of cooking capabilities in their Alexa skill API.

All that said, I think we can expect lots more in the guided cooking space as 2018 unfolds. I saw a slew of products in Chicago under embargo that are slated for later this year that offer new approaches to guided cooking, and there will no doubt more guided cooking products being developed in stealth that should see the light of day at IFA and Smart Kitchen Summit.

Bottom line: what started as a trend a couple years ago is fast becoming a central theme for appliance makers big and small, making 2018 a big big year for guided cooking.

The CES Foodtech & Smart Kitchen Trends Wrapup

Every year upon returning from my annual pilgrimage to Las Vegas, someone always asks me, “what was the big thing at CES this year?”

And this year, just like every year, I struggle to answer the question.

The reason? Because there’s never just one big thing. There are usually many big things.

This is in part because it’s such a massive show, one that’s gotten bigger both in scope and attendance over the years, and it’s hard to easily summarize the trends from nearly every corner of tech. Whether your thing is AI, IoT, VR/AR, cryptocurrencies, robotics, CES had something to make you happy.

Because of the overwhelming amount of news and stuff to see, it’s helpful to go to CES with a focus. For me, this year (and really, the last couple years) that focus was kitchen and food tech.  And because there’s no concentrated area at CES for food or kitchen tech (get with the program, CTA), that means I am usually scanning a bunch of different spaces (smart home, fitness, startups) to find interesting new companies or news.

This post is a wrapup of some of the important trends I saw. If I missed anything big (and I’m sure I did), email me, and I’ll update the post.

Smart Kitchen Platforms Emerge

This year was a coming out for connected kitchen platforms at CES. Whether it was Whirlpool’s big debut of Yummly 2.0 (which Brett Dibkey described to me as “the glue” tying together Whirlpool’s kitchen of the future), or offerings powered by Innit, SideChef or Drop, there’s no doubt we saw the intelligent, conscious kitchen undeniably emerge as a major focus for large appliance makers.

What do I mean? Basically, it’s moving beyond simple connectivity and apps to platforms that connect the cooking, storage, commerce, planning and every other aspect of the kitchen into a holistic system. A kitchen that is aware of the food inside the fridge, one where appliances coordinate to each other to help organize the evening or week’s meal, one in which a variety of intelligent sensors and interfaces make your life easier; it was all there. This is, obviously, a big focus for us here at the Spoon, so expect more on this topic later.

Voice Interfaces Everywhere

Speaking of interfaces, we’re on the third year of “Alexa sure seems like it’s everywhere” at CES, but the first year of “Google finally seems to be taking this seriously”. It was just over a year ago that Google finally introduced its development kits for actions for Google Assistant (its answer to Alexa Skills), and twelve months later we finally see the fruits of the company’s labor. We also saw massive investment in CES as Hey Google was plastered all over Vegas, and they had a particular focus on the kitchen with on-site demos of the kitchen with partners like Innit.

Digital Sensing

Part of the intelligent, conscious kitchen is one that understands the food that is in the fridge and on the plate. Some companies were showing off food image recognition tech, infrared spectrometry, digital noses and water sensors.  Companies like Aryballe showed off their high-end professional sensor but also indicated they were working with appliance makers to build the technology into appliances. After-market players like Smarter were demoing their products to companies like Whirlpool. Expect the concept of a sensing kitchen to become more prevalent this year.

Food Inventory Management

Food waste is a big issue everywhere, and there were companies at CES showing off solutions to help us all better track what food we buy.  Startup Ovie, which I would describe as “Tile for food” was showing off its food tracking/management system, while others like Whirlpool and Samsung were talking about how their fridges can help to manage food inventory.

Water Intelligence

Given that it’s one of the world’s most precious resources, it’s always been a bit of a mystery to me why there hasn’t been more attention paid to using IoT and smart technology to manage our water better.  Mystery solved because now it seems the tech world is paying attention. Belkin finally had a coming out party for its long-gestating Phyn water management system while others like Flo had their home water management system on display. Smaller efforts like that of Lishtot, which help us detect whether water is drinkable, were also on display.

Wireless Power

One of the coolest things about the Smart Kitchen Summit last year was the Wireless Power Consortium had its first public demo of its cordless kitchen technology, which features wireless power for small countertop appliances.  I got an early demo at the WPC booth this year as they showed off wireless power for small appliances from Philips and Haier.

I also saw a cool demo using infrared wireless power form Wi-Charge. The concept here is to put an infrared transmitter in the ceiling (they put it in a light installation in the demo) and then transmit power using infrared to various devices. The Wi-Charge folks said their patented tech is currently only targeted at small portable devices, but I’m intrigued with the possibilities for the kitchen as a potential future opportunity.

Specialized Living

I’ve been writing about the massive opportunity for smart home and kitchen innovation for the aging in place market for the past couple years, so I was happy to see a number of companies focusing on this important area.  Much of the focus was on safety, which obviously applies to kitchen/cooking scenarios, but I can also see how smart assistants, robotics and augmented reality could be applied in living scenarios to help folks with limitations due to age.

Robot Invasion

Robots and process automation were everywhere at CES, ranging from cute social robots like LG’s Cloi to delivery robots to the laundry folding robots. Some, like LG, saw the robot as a natural pairing with the kitchen, while others saw robots as more general purpose assistants for the home.  And while we didn’t see the robot chef at CES this year, I expect we’ll see that probably in the near future.

Humanless Retail

AI-driven point of sale devices and “humanless” markets were big at CES. AIPoly won best of show for the second year in a row, while a Bodega-on-wheels startup Robomart had a huge crowd at its booth for much of the show. More modest efforts like the Qvie were on offer to give Airbnb hosts a way to become even more like micro-hotel operators.

New Cooking Boxes Appliances

One of my predictions for the year was a new generation of cooking boxes. I use the term box because they’re not always ovens (though they can be), but often are like the NXP RF-powered smart defroster. We also saw Hestan on the other side of the country (at KBIS) talk about using precision cooking coupled with gas, a throwback to their Meld days.  There were also lots of folks I met with still operating in stealth that plan to debut their next-gen cooking appliances this year, so stay tuned.

Home As Food Factory

All of a sudden, everyone seems to be interested in home-grow systems, whether it’s the backyard IoT grow box from Grow to the Opcom’s grow walls, there was lots of interesting new home grow systems to see at CES. And while I didn’t see anything like food reactors or much in the way of 3D food printers, I expect CES 2019 to rectify that situation.

Smart Booze

Smart beer appliances, wine serving/preservation devices, and IoT connected wine shelves were plentiful this year. CES also gave many the first peek at the home distilling system from PicoBrew, the PicoStill.

We’ll be watching all these trends this year, so if you want to keep up, make sure to subscribe to our newsletter. Also, you can hear about many of these trends at Smart Kitchen Summit Europe, which is in Dublin on June 12th.

LG Integrates Innit and SideChef Guided Cooking At CES

LG, which showed off its ThinQ line of smart appliances at CES this week, announced it will integrate with SideChef and Innit guided cooking platforms, allowing them to operate LG appliances. So, when you’re following recipes from SideChef or Innit, those apps will talk to LG SmartThinQ ovens and ranges to automatically set heating temperatures, modes and cooking times.

SideChef and Innit are part of a wave of guided-cooking apps that use a combination of interactive elements such as timers, photos and video to help cooks of all levels prepare meals more easily. In partnering with LG, these guides now move off the screen and into the real world to do some of the actual work of cooking for you.

The guided cooking space heated up this week with with other major players making big announcements. Elsewhere at CES, Whirpool announced that its Yummly guided cooking app will be able to send instructions to its appliances. And over at the Kitchen and Bath Show in Orlando, Hestan announced that its guided cooking technology will move inside appliances, the first of which is a cooktop from a new residential line from Meyer called Hestan Indoor.

Notably absent from all the guided cooking news this week is Samsung. The company showed off its latest Family Hub fridge that could mirror your phone or Samsung TV, but there was no mention of any connections within a smarter kitchen.

Right now, the press announcement only mentions SideChef and Innit interacting with the hot side of cooking, though it’s easy to see that integration extending into the fridge. The new LG ThinQ refrigerator already recommends meals based on the food you already have. Presumably, SideChef and Innit will also get access to that same ingredient list, and customers could see a more valuable end-to-end solution by using their guided recipe app of choice.

And there is value in helping transform anyone into a decent cook by breaking down the silos between recipe and actual cooking. The instructions are no longer an inert list separate from the result, they are now actively involved in the result.

LG says it’s committed to an open strategy when it comes to creating the smart home. So you can expect more announcements like this to come out this year. Which is good, because partnerships like these also helps allay any fears of getting locked into an ecosystem when buying an expensive, connected appliance.

As these smart cooking platforms expand, partner up and open up, recipes talking to your appliances is something we’ll all be talking about.

BSH Acquires Controlling Interest in Kitchen Stories As Part Of ‘Connected Cooking’ Strategy

Late last month, BSH Home Appliances, the largest appliance manufacturer in Europe, announced it had acquired a controlling interest in Kitchen Stories, maker of video-rich cooking apps with step-by-step instructions and recipes.

The deal is yet another sign of how large appliance makers are moving quickly to transform themselves into content companies and connect their appliances to digital content platforms.

In the announcement, the two companies said they had plans to integrate Kitchen Stories content into BSH’s smart home connectivity app and platform, Home Connect. While initial integration will start with basic tasks like temperature setting for Bosch and Siemens appliances, more capabilities like guided cooking will be built into the app over time.

Kitchen Stories cofounder Verena Hubertz outlined the vision around integration with the Home Connect platforms:

“This investment will enable us to tap the connected kitchen market, and to help design the cooking of the future. We’ll develop solutions to help users in all aspects of the cooking process – from inspirations for recipes to added-value services. And we’ll be combining our own findings with those of BSH about what consumers want. That will enable us to reflect users’ expectations better, and to make Kitchen Stories even more attractive. Kitchen Stories will also soon be integrated into the Home Connect ecosystem, and will gradually be expanded with new applications.”

This deal is the latest in a string of moves by appliance companies to more deeply integrate their cooking hardware with cooking content as the kitchen becomes increasingly digital. Earlier this year Whirlpool acquired Yummly as the kitchen entered what Whirlpool exec Brett Dibkey described as a ‘transformation.’ A new crop of startups like Hestan Cue, ChefSteps, SideChef, and Innit have been busily creating a variety of products that create immersive guided cooking offerings that connect with cookware and appliances, and this summer the media startup Buzzfeed moved into guided cooking with the launch of its Tasty One Top.

The deal caps what has been a few years of fast growth for Kitchen Stories, an early entrant into the video-guided cooking app space alongside others like SideChef. According to the company, the Kitchen Stories app now has millions of users and has been released in 150 countries worldwide.

Another interesting aspect of the deal is it marks a successful exit for a women-led company.  Like many other tech segments, women have been under-represented in the smart kitchen, so hopefully the move is a sign of increasing momentum and encouragement for women-led startups in the space.

Lastly, the deal comes just over a month before CES, where big tech companies like Bosch often show off their latest products. I would expect to see the company at least showcasing Kitchen Stories early integration in Las Vegas.

You can see an interview with the two Kitchen Stories cofounders Verena Hubertz and Mengting Gao and BSH Chairman Karsten Ottenberg below:

Ten Questions for BSH and Kitchen Stories

Innit Launches its Connected Cooking App

Innit, the connected food platform, today released its iOS app, which the company hopes will become a GPS in the kitchen by letting users control different smart appliances and customize the meals they prepare.

The Innit app is a Swiss army knife of sorts, with tools to help you through the entire cooking process: automatically create shopping lists, get instructional videos for how to prepare each meal and control smart appliances directly from your phone.

A big selling point for the app is that it works with multiple connected kitchen platforms. Innit currently works with GE Appliances and Bosch Home Connect devices, and says it has partnerships with Philips Kitchen Appliances, Perfect Company and Chef’d, though details of those deals won’t be made available until early next year.

Innit also partnered with celebrity chef Tyler Florence to create content for the platform. Florence declared at our recent Smart Kitchen Summit that he had written his last cookbook and that the recipe is dead. Those old school forms of instruction, Florence said, will be replaced by the types of micro-content that the Innit App provides.

So it’s a little surprising when you open the app and are greeted by a list of recipes. Though tapping on them reveals what Florence was talking about. I selected a chicken wrap recipe and was immediately given the option to customize various elements, presumably based on what items I already had in my kitchen. This chicken wrap could, for example, be made with flank steak or fish.

From there, Innit walks you through the prep with the ingredients you’ll need (which can be turned into a shopping list), as well as phone-friendly, narrator-less, close up videos of how to chop, mix and cook each ingredient.

We’ll be providing a more in-depth look at the app in a future post. For the curious, Innit for iOS is available today, though at the time of this writing, you could only access by visiting innit.com and receiving a texted link.

Tyler Florence has Written His Last Cookbook (Because Smart Kitchen!)

Cookbooks are a thing of the past for Tyler Florence. Though the celebrity chef has penned 16 cookbooks (and 20,000 recipes), Florence proclaimed “I believe recipes are dead” from the stage of our recent Smart Kitchen Summit.

Instead, Florence believes that the connected kitchen, along with machine learning, will usher in a new era of “micro cooking content” that in effect turns the recipe inside out, and he’s joined up with tech company Innit to make that happen.

Traditionally, recipes are top down dictating what you need to get in order to make a standardized meal. Florence and Innit have been stealthily working on an app (due out this December) that instead starts with what you already have and customizes the cooking for you.

In the app, you’ll be able to select the protein you have, the sauce you want, the vegetable you have as well as a carbohydrate. From there, Florence has created thousands of hours of video cooking footage and the app algorithmically searches through all this content and stitches together a guide on demand.

You should listen to his full talk (presented here) from the session, as Florence seems to really get how kitchen tech can fundamentally shift the way everyday people can become better cooks. He’s also forward thinking, musing about the role voice assistants and artificial intelligence will play in crafting meals that are tailored to your tastes without demanding too much of your time.